Certinia, founded in 2009 and headquartered in the United States, is a trailblazer in the field of Professional Services Automation (PSA) software. Their mission, as expressed in the slogan “Certinia empowers the world’s best technology and services organizations to deliver customer value with certainty,” highlights a clear focus on client satisfaction and value creation.
Built on the Salesforce platform, the world's leading CRM system, Certinia's solutions interlink the services value chain, facilitating operations from opportunity to renewal. By leveraging advanced AI capabilities, they ensure improved revenue, margins, and resource utilization.
The company's innovation in unifying professional services and customer success is recognized by over 1,400 prominent clients, including Salesforce, PwC, Siemens, and HPE. Financially, Certinia is backed by notable investors such as Haveli Investments, Salesforce Ventures, TA Associates, and General Atlantic. Their most recent funding event was a Private Equity Round involving TA Associates and Salesforce Ventures on 19 November 2024.