ConvertKit logo — Sustainable growth tools for creators. Currently rebranding...

ConvertKit

Sustainable growth tools for creators. Currently rebranding to Kit.

Founded 2013 United States Boise, United States 150 employees Advertising, Robotics +2

General Information

Company Name ConvertKit
Founded Year 2013
Location United States Boise, United States
Founders / Decision Makers
Team member
Employees 150
Industries Advertising, Robotics, SaaS +1
Business Model SaaS, B2C, Platform
Revenue Model Subscription, Freemium, Affiliate
Social

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About ConvertKit

ConvertKit, now rebranding to Kit, is an innovative player in the SaaS and marketing sectors, offering sustainable growth tools tailored for creators. Founded in 2013, the company effectively merges email, automation, and monetization tools to enhance workflow efficiency for over 600k creators worldwide, streamlining their operations toward continuous growth.

Headquartered in the United States, ConvertKit stands at the intersection of Advertising, Robotics, and Marketing industries, presenting a unique business model that drives significant value creation. Despite a sole documented round of external funding—a rare Angel investment received on July 1, 2016—the company's growth trajectory suggests a robust internal funding mechanism likely stemming from customer-generated revenues.

The rebranding to Kit marks an evolution geared towards aligning its identity with its mission of empowering creators. Investors may view this as an opportune time to explore partnerships or funding opportunities, capitalizing on ConvertKit's established market presence and dedicated user base.

Business keywords: email marketing, creator economy, content monetization, automation tools, digital creators, online business growth, email automation, branding, creator tools, monetization strategies, digital entrepreneurs, sustainable growth, business automation

Services & Products

Email marketing platform
Visual automations
Newsletter creation and management
Landing pages and forms development
Monetization tools for digital products

Target Customers

Authors Bloggers Podcasters Course creators Entrepreneurs Marketers YouTubers Musicians Coaches

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Angel Undisclosed -
01 Jul 2016

ConvertKit Alternatives & Competitors

ConvertKit vs
Fangage by Triller
Fangage by Triller The Netherlands

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3 employees
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ConvertKit vs

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Pre-Seed
9 employees
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ConvertKit vs
The Gist
The Gist United States

An inbound marketing agency and HubSpot Solutions Partner for B2B companies looking to grow and scal...

11 employees
Advertising, B2B

FAQ About ConvertKit

Sustainable growth tools for creators. Currently rebranding to Kit.
ConvertKit was founded in 2013.
ConvertKit is headquartered in Boise, United States.
ConvertKit operates in Advertising, Robotics, SaaS and Marketing. Its work centres on email marketing, creator economy, content monetization and automation tools. Its customers include Authors, Bloggers and Podcasters.
ConvertKit has a SaaS, B2C and Platform business model. Its revenue comes from Subscription, Freemium and Affiliate.
ConvertKit has approximately 150 employees.
ConvertKit has completed 1 funding round.
ConvertKit offers: Email marketing platform, Visual automations, Newsletter creation and management, Landing pages and forms development, Monetization tools for digital products.
Top alternatives and competitors to ConvertKit include Fangage by Triller, Streamion, The Gist, Cohley, claimd. app. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
ConvertKit and Fangage by Triller are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for ConvertKit, https://bouncewatch.com/company/convertkit, updated 11 May 2026. When citing, please name BounceWatch and link this page.

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