Criteo, known for its slogan "The advertising platform for the open Internet", has established itself as a leader in the commerce marketing sector since its founding in 2005 by a talented team in a start-up incubator in Paris. The company has achieved a remarkable global footprint, primarily driven by its cutting-edge machine-learning technology and access to extensive data, which ensures superior performance scalability and measurable ROI for its clients.
Over the years, Criteo has ventured into various industries, including Advertising, E-Commerce, Internet, Marketing, AdTech, and CRM and Sales. Its success is attested by the creativity and dedication of more than 2,800 employees worldwide. Notably, the company's last major funding effort was a substantial $250.60M IPO investment recorded on 01 October 2013, which bolstered its capacity to innovate and expand in the competitive ad-tech industry.