DNA Design logo — We are an experience design consultancy — helping design, in...

DNA Design

We are an experience design consultancy — helping design, innovate and deliver empowering human-centred experiences.

Founded 1989 New Zealand New Zealand 87 employees Design

General Information

Company Name DNA Design
Founded Year 1989
Location New Zealand New Zealand
Employees 87
Industries Design
Social

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About DNA Design

DNA Design is a New Zealand-based Experience Design consultancy committed to shaping innovative and empowering human-centered experiences. With a foundation dating back to 1989, the company specializes in utilizing insight, creativity, and technology to tackle large and complex challenges faced by government entities and businesses, aiming to drive positive impacts on the New Zealand economy and the lives of its people. As a design-led business, DNA Design focuses on fostering organizational transformation and growth through its expertise in organizational design, digital experience, customer experience, and employee experience. The company collaborates with clients to unlock new ideas, realize opportunities, and deliver transformational experiences for both employees and customers, demonstrating its commitment to evidence-based, human-centered, and future-facing outcomes. DNA Design boasts extensive domain experience across a variety of industries, including financial services, central government, energy, telecommunications, tourism, media, and manufacturing, catering to a diverse audience. The company's impactful solutions are designed to address challenges related to capability, customer experience, technology, automation, wellbeing, organizational design, and sustainability, ultimately enabling organizations to set priorities, allocate investments, and optimize delivery. Employing design thinking and agile delivery methodologies, DNA Design aims to strengthen businesses and empower people through engaging and empowering programs that drive cultural and process-based change, as well as designing experiences that enhance engagement, business performance, service efficiency, and customer value. The company's holistic approach makes it a valuable partner for organizations seeking to navigate change and capitalize on new business opportunities, while enhancing their overall value for customers.

DNA Design's commitment to leveraging design, innovation, and technology to drive positive change positions it as a compelling player in the experience design consultancy space, with a track record of delivering impactful solutions across various industries in New Zealand.

Business keywords: Experience Design, Human-Centred Design, Consultancy, Innovation, Organisational Design, Digital Experience, Employee Experience, Design Thinking, Agile Delivery, Capability Building, Customer Engagement, Service Design, UX Design

No funding data available for DNA Design yet.

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FAQ About DNA Design

We are an experience design consultancy — helping design, innovate and deliver empowering human-centred experiences.
DNA Design was founded in 1989.
DNA Design is headquartered in New Zealand.
DNA Design operates in Design. Its work centres on Experience Design, Human-Centred Design, Consultancy and Innovation.
DNA Design has approximately 87 employees.
Top alternatives and competitors to DNA Design include Chemistry, Portable, PriestmanGoode, The Customer Experience Company, Round Feather, Inc.. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
DNA Design and Chemistry are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for DNA Design, https://bouncewatch.com/company/dna-design, updated 5 January 2025. When citing, please name BounceWatch and link this page.

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