London, United Kingdom
Founded in 1998, easyGroup is the creator and owner of the easy® family of brands. The company's portfolio includes well-known brands like easyJet, easyHotel, and easyGym, making it one of Europe's most recognized entities in the aviation, hospitality, and fitness sectors.
After the strategic decision to retain ownership of the 'easy' brand, including easyJet, in Sir Stelios Haji-Ioannou’s private investment vehicle, easyGroup now generates a steady income from licensing the easy brand to its portfolio companies. These companies operate under a royalty based on turnover, ensuring a predictable revenue stream for easyGroup.
With a focus on sectors including aviation, financial services, health and fitness, travel & tourism, easyGroup continues to expand its presence across various business sectors. Sir Stelios actively seeks carefully selected business partners to extend the easy brand further, including ventures like easyBus, easyCar, and easyCoffee.
Moreover, easyGroup excels in combining skills, knowledge, and operational expertise from a range of budding entrepreneurs, allowing companies within its portfolio to leverage skills across different ventures while maintaining their autonomy in running their affairs.
Based in the United Kingdom, easyGroup's innovative approach to brand expansion and strategic licensing agreements positions it as an attractive opportunity for potential investors seeking stable returns and growth potential in diverse industries.
