Equip is a company based in Amsterdam, The Netherlands, that provides financial advice services at scale. Its solutions are tailored for employers, insurance brokers, and pension funds, aimed at assisting individuals in making informed financial decisions related to pensions and significant life events.
Founded in 2022, Equip offers a range of services, including financial technology development, financial awareness programs, and retirement and pension advisory. The company targets employers, pension providers, retirement advisors, and individual consumers. Equip operates on a B2B, SaaS, and B2B2C business model, generating revenue through service fees, subscriptions, and consulting fees.