Extrabux is a pioneering startup that leverages the synergistic fields of E-Commerce and Fintech to transform online shopping. Founded in 2006, Extrabux operates as a comprehensive comparison shopping engine that integrates discounts from cash back and online coupons, as captured in its slogan: "Comparison shopping engine that integrates discounts from cash back and online coupons."
The platform offers a compelling value proposition by allowing users to earn between 1-30% cash back across over 2,500 retailers and providing access to an array of money-saving coupons. This model simplifies savings by incorporating discounts directly into the customer's shopping journey. Extrabux has garnered attention, being named Kiplinger's "favorite cash back site" and recognized by Good Morning America as a significant tool for consumer savings.
The company's last investment was an acquisition by Ebates on 01 June 2013, highlighting its market relevance and attractiveness to key players. Although Extrabux’s headquarters is not listed, its strategic focus and proven model make it an enticing prospect for investors looking to capitalize on innovative developments in the online shopping realm.