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Faraday logo — Unified data and AI for predicting customer behavior

Faraday

Unified data and AI for predicting customer behavior

Founded 2012 United States Burlington, United States 45 employees Convertible Note Total: $11.39M AI, Analytics +4

General Information

Company Name Faraday
Founded Year 2012
Location United States Burlington, United States
Employees 45
Industries AI, Analytics, Automation +3
Funding Stage Convertible Note
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Usage Based, Service Fee
Social

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About Faraday

Faraday, founded in 2012, stands out in the tech industry with its unique slogan: "Unified data and AI for predicting customer behavior." Operating at the intersection of AI, Analytics, Automation, Big Data, SaaS, and Machine Learning, this U.S.-based company offers robust infrastructure solutions tailored for predicting customer behavior. Thousands of brands and software teams rely on Faraday to deploy over a billion predictions daily, underscoring the company's significant reach and impact.

Their last financial movement was a $175.00K Convertible Note investment on 28 June 2022, backed by FreshTracks Capital and Intercap. This investment highlights the confidence notable investors place in Faraday's capabilities and growth potential. Key stakeholders looking for innovation in predictive analytics should keenly consider Faraday as a transformative force in the evolving AI landscape.

Business keywords: Unified Data, AI Infrastructure, Customer Behavior Prediction, Consumer Prediction Platform, Predictive Capabilities, AI-driven Growth, Data Integration, Algorithm Development, Data Visualization, Product Recommendations, Geospatial Analytics, Location Siting, Lead Scoring, Technical Expertise, Predictive Layer

Services & Products

Consumer Data Integration
AI and Machine Learning Solutions
Predictive Analytics
Identity Graph
Responsible AI

Target Customers

Data Science Teams Engineering Teams Marketing Departments Retail and E-commerce Financial Services Home Services

Funding Rounds & Investors (8)

View All
Funding Stage Amount Investors Lead Investors Date
Convertible Note $175.00K 2
FreshTracks Capital Intercap
FreshTracks Capital, Intercap
28 Jun 2022
Series A $4.10M 3
LaunchCapital FreshTracks Capital Intercap
LaunchCapital, FreshTracks Capital +1
19 Jul 2021
Venture Round Undisclosed -
03 Jan 2019
Series A $2.00M 3
FreshTracks Capital Intercap
FreshTracks Capital, Intercap +1
25 Apr 2018
Venture Round $2.48M -
20 May 2016
Venture Round $750.00K -
09 Feb 2015
Grant $1.00M 1
SunShot Initiative fund
23 Oct 2014
Series A $880.00K 4
LaunchCapital FreshTracks Capital
LaunchCapital, FreshTracks Capital +2
20 Mar 2014

Faraday Alternatives & Competitors

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Faraday vs
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FAQ About Faraday

Unified data and AI for predicting customer behavior
Faraday was founded in 2012.
Faraday is headquartered in Burlington, United States.
Faraday operates in AI, Analytics, Automation, Big Data, SaaS and Machine Learning. Its work centres on Unified Data, AI Infrastructure, Customer Behavior Prediction and Consumer Prediction Platform. Its customers include Data Science Teams, Engineering Teams and Marketing Departments.
Faraday has a B2B, SaaS and Platform business model. Its revenue comes from Subscription, Usage Based and Service Fee.
Faraday has approximately 45 employees.
Faraday has completed 8 funding rounds, raising a total of $11.39M. The latest funding stage is Convertible Note.
Faraday offers: Consumer Data Integration, AI and Machine Learning Solutions, Predictive Analytics, Identity Graph, Responsible AI.
Top alternatives and competitors to Faraday include Infinite Analytics, Rakam (acquired by LiveRamp), Custora, BigProfiles.ai, Quin AI. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Faraday and Infinite Analytics are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Faraday, https://bouncewatch.com/company/faraday-1, updated 10 March 2026. When citing, please name BounceWatch and link this page.

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