London, United Kingdom
GEEIQ, founded in 2018 and headquartered in the United Kingdom, is pioneering the integration of virtual worlds and brand analytics through its proprietary platform. Known by its slogan, "The intelligence platform for brands in virtual worlds," GEEIQ offers unique insights helping brands navigate popular platforms like Roblox, Fortnite, and ZEPETO.
The company's specialized SaaS solution merges cross-platform data with category expertise to enable global brands to benchmark performance, identify strategic partners, and optimize marketing spend. This approach has earned the trust of major players such as Walmart, L’Oréal, Gucci, NASCAR, and Warner Bros. Discovery.
Recently, GEEIQ secured a £6.60M Series A investment on 18 September 2023 from notable investors including GFR Fund, YFM Equity Partners, and FOV Ventures. This investment endorses their role as a critical enabler of success in the rapidly evolving virtual marketing space.
