Goodpin (Marketing) — Funding, Investors & Signals 2026

Goodpin

Stop Marketing. Start Mattering. A web platform for companies to put their charity dollars in their customers' hands.

Founded 2012 Canada

Toronto, Canada 2-10 employees Pre-Seed Marketing

Stop Marketing. Start Mattering. Goodpin is a web-based marketing tool that lets your company give charitable funds to consumers, who then give it to a charity they choose. The consumer then easily posts to social media about your company and their cause, making everyone involved look good. And these social posts are 10x more viewed and 1000x more engaged when compared to traditional paid digital marketing approaches. How do you give funds away? You can either email funds to specific individual(s) or offer for it to be taken in small amounts from a web-based campaign. The platform takes care of all the back office functions like managing the charity list, sending funds to the charities, providing tax receipts, recording all the donations, and providing metrics. Just like other web-based marketing tools, Goodpin charges a monthly fee. You simply load up your Goodpin account with funds, from either your charity or marketing budget, and give it away. Initiating a connection by “giving together” creates trust with consumers, and fosters goodwill. It results in measurably more sales and increased Customer Lifetime Value. It also creates more community awareness that your company is doing good, which is the biggest requirement by the new generation of consumers and employees.

FAQ About Goodpin

Stop Marketing. Start Mattering. A web platform for companies to put their charity dollars in their customers' hands.

Goodpin was founded in 2012.

Goodpin is headquartered in Toronto, Canada.

Goodpin operates in Marketing.

Goodpin has approximately 2-10 employees.

Top alternatives and competitors to Goodpin include Thyngs, QuakeServices, Brandbassador, ROI Media Works - Your Digital Marketing Agency, Cutts Group, llc. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.

Goodpin and Thyngs are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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