GreyOrange logo — Leading the industry in hyper-intelligent warehouse orchestr...

GreyOrange

Leading the industry in hyper-intelligent warehouse orchestration and store inventory management software

Founded 2012 United States Suwanee, United States 1028 employees Series D Total: $428.10M AI, Automation +2

General Information

Company Name GreyOrange
Founded Year 2012
Location United States Suwanee, United States
Founders / Decision Makers
Team member
Employees 1028
Industries AI, Automation, Logistics +1
Funding Stage Series D
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Usage Based, Service Fee
Social

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About GreyOrange

GreyOrange is a transformative leader in the realm of hyper-intelligent warehouse orchestration and store inventory management, founded in 2012. Headquartered in the United States, they have expanded their influence globally across the Americas, Europe, and Asia.

Their flagship products, GreyMatter and gStore, offer cutting-edge solutions in optimizing warehouse automation and inventory control, boasting real-time management features that enhance productivity and operational efficiency. As a vendor-agnostic platform, the company integrates seamlessly with diverse automation hardware, ensuring adaptability through their Certified Ranger Network and a robust network of system integrators.

In December 2023, GreyOrange secured a $135.00M Series D investment from notable investors including Blume Ventures, Mithril Capital, Anthelion Capital, and 3STATE Ventures. This financial backing underscores investor confidence in their innovative platforms in the AI, Automation, Logistics, and Robotics sectors.

Business keywords: Warehouse Orchestration, Store Inventory Management, Real-time Visibility, Robotic Process Automation, Vendor-agnostic Solutions, System Integration, Order Fulfillment, Predictive Analytics, Omnichannel Retailing, Workforce Management, Supply Chain Automation, Inventory Optimization, Customer Experience Enhancement, Intelligent Task Allocation

Services & Products

Fulfillment Orchestration
Assisted Picking Cobots
Rack-to-Person Automation
Tote-to-Person Automation
Material Handling Systems

Target Customers

Retailers Manufacturers 3PL Providers Consumer Electronics Companies Apparel and Fashion Brands Grocery Chains Industrial Goods Suppliers

Funding Rounds & Investors (10)

View All
Funding Stage Amount Investors Lead Investors Date
Series D $135.00M 4
Blume Ventures, Mithril Capital +2
20 Dec 2023
Debt Financing Undisclosed 2
Mithril Capital, BlackRock
17 May 2022
Venture Round $110.00M 2
Mithril Capital, BlackRock
17 May 2022
Debt Financing $13.10M -
30 Dec 2021
Venture Round Undisclosed 1
InnoVen Capital
09 Jan 2019
Series C $140.00M 3
Blume Ventures, Mithril Capital +1
07 Sep 2018
Series B $30.00M 1
Blume Ventures
10 Aug 2015
Series A Undisclosed 1
Blume Ventures
29 Apr 2014
Angel Round Undisclosed 5
Blume Ventures, The Hatch Group +3
15 Jan 2013
Seed Round Undisclosed 1
Alps Ventures
15 Sep 2012

GreyOrange Alternatives & Competitors

View All Alternatives
GreyOrange vs
Nomagic
Nomagic Poland

Intelligent Robotics to keep your warehouse Always ON

Series B
188 employees
AI, Cloud Infrastructure
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Increasing throughput, decreasing training time and delighting customers: we're leading the way to f...

Series B
141 employees
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GreyOrange vs
Swisslog
Swisslog Switzerland

We shape the future of intralogistics with data-driven, robotic and flexible automated solutions.

3311 employees
Automation, Logistics

FAQ About GreyOrange

Leading the industry in hyper-intelligent warehouse orchestration and store inventory management software
GreyOrange was founded in 2012.
GreyOrange is headquartered in Suwanee, United States.
GreyOrange operates in AI, Automation, Logistics and Robotics. Its work centres on Warehouse Orchestration, Store Inventory Management, Real-time Visibility and Robotic Process Automation. Its customers include Retailers, Manufacturers and 3PL Providers.
GreyOrange has a B2B, SaaS and Platform business model. Its revenue comes from Subscription, Usage Based and Service Fee.
GreyOrange has approximately 1028 employees.
GreyOrange has completed 10 funding rounds, raising a total of $428.10M. The latest funding stage is Series D.
GreyOrange offers: Fulfillment Orchestration, Assisted Picking Cobots, Rack-to-Person Automation, Tote-to-Person Automation, Material Handling Systems.
Top alternatives and competitors to GreyOrange include Nomagic, 6 River Systems, Part of Ocado Group, Swisslog, Geek+, Locus Robotics. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
GreyOrange and Nomagic are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for GreyOrange, https://bouncewatch.com/company/greyorange, updated 4 December 2025. When citing, please name BounceWatch and link this page.

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