HelloBello logo — Individualisiertes Futter, für ein gesünderes Hundeleben! 
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HelloBello

Individualisiertes Futter, für ein gesünderes Hundeleben! "Wenn Hunde kochen könnten!" Frischfutter ist besser!

Founded 2019 Austria Austria 25 employees Seed Total: $2.77M E-Commerce, Food Delivery +1

General Information

Company Name HelloBello
Founded Year 2019
Location Austria Austria
Employees 25
Industries E-Commerce, Food Delivery, Information Technology
Funding Stage Seed
Business Model D2C, E Commerce, Subscription Box
Revenue Model Subscription, Product Sales
Social

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About HelloBello

HelloBello is a promising PetTech company carving its niche within the E-Commerce, Food Delivery, and Information Technology sectors. Founded in 2019 and headquartered in Austria, the company emphasizes delivering freshly cooked, human-grade dog food tailored to the unique nutritional needs of pets. This innovation is anchored by a proprietary algorithm developed in conjunction with a specialized veterinarian, ensuring meals are free from by-products and easy for dogs to digest.

Targeting German-speaking markets, HelloBello leverages recipes made from natural ingredients like millet and seaweed. Their vision, encapsulated by the credo “... Frisch. Individuell. Geliefert. - Frischfutter ist einfach besser ...”, underscores their commitment to quality.

In its recent growth trajectory, the company secured a €1.65M Seed Round investment in November 2022, with backing from notable investors including Companion Fund, Square One Foods, and industry angels Michael Hurnaus and Johann "Hansi" Hansmann. This investment positions HelloBello for expansion within its focus regions and potentially beyond.

Business keywords: PetTech, FoodTech, Personalized Pet Nutrition, Human-Grade Dog Food, Veterinary Collaboration, Proprietary Algorithm, Subscription Service, Nutritional Needs Analysis, Natural Ingredients, Direct-to-Consumer, Sustainable Pet Food, Dog Health and Wellness, Meal Delivery Service, Tailored Pet Food Solutions, Seamless User Experience

Services & Products

Personalized fresh pet meal delivery
Tailor-made nutrition plans for dogs
Subscription service for dog meals
Veterinary-developed pet food

Target Customers

Dog owners focused on pet health Pet owners looking for natural and fresh ingredients Customers interested in subscription-based pet food services Dog owners in Germany, Austria, and Switzerland

Funding Rounds & Investors (8)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round €1.65M 4
Companion Fund, Square One Foods +2
23 Nov 2022
Pre Seed Round €600.00K 3
Companion Fund, Peak Pride +1
01 May 2021
Grant €110.00K 1
Vienna Business Agency
05 Feb 2021
Angel Round €45.00K -
23 Oct 2020
Debt Financing €100.00K -
02 Aug 2020
Debt Financing €130.00K 1
AWS Double Equity
02 Jun 2020
Angel Round €75.00K -
10 Nov 2019
Pre Seed Round €55.00K -
12 Sep 2019

HelloBello Alternatives & Competitors

HelloBello vs
Nom Nom
Nom Nom United States

Exciting meals. Delighted dogs.

Series B
246 employees
Consumer Goods, Food Delivery
HelloBello vs
Daily Harvest
Daily Harvest United States

We make clean, prepped, frozen food that’s also delicious—so all you have to make is a good decision...

Series D
163 employees
E-Commerce, Food Delivery

FAQ About HelloBello

Individualisiertes Futter, für ein gesünderes Hundeleben! "Wenn Hunde kochen könnten!" Frischfutter ist besser!
HelloBello was founded in 2019.
HelloBello is headquartered in Austria.
HelloBello operates in E-Commerce, Food Delivery and Information Technology. Its work centres on PetTech, FoodTech, Personalized Pet Nutrition and Human-Grade Dog Food. Its customers include Dog owners focused on pet health, Pet owners looking for natural and fresh ingredients and Customers interested in subscription-based pet food services.
HelloBello has a D2C, E Commerce and Subscription Box business model. Its revenue comes from Subscription and Product Sales.
HelloBello has approximately 25 employees.
HelloBello has completed 8 funding rounds, raising a total of $2.77M. The latest funding stage is Seed.
HelloBello offers: Personalized fresh pet meal delivery, Tailor-made nutrition plans for dogs, Subscription service for dog meals, Veterinary-developed pet food.
Top alternatives and competitors to HelloBello include Nom Nom, Daily Harvest. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
HelloBello and Nom Nom are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for HelloBello, https://bouncewatch.com/company/hellobello, updated 26 September 2026. When citing, please name BounceWatch and link this page.

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