Hooked Foods logo — Leading the protein transformation for healthier people & pl...

Hooked Foods

Leading the protein transformation for healthier people & planet

Founded 2019 Sweden Sweden 10 employees Seed Total: $5.25M Food and Beverage

General Information

Company Name Hooked Foods
Founded Year 2019
Location Sweden Sweden
Employees 10
Industries Food and Beverage
Funding Stage Seed
Business Model B2C, B2B
Revenue Model Product Sales, One Time Purchase
Social

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About Hooked Foods

Hooked Foods, founded in 2019, is at the forefront of transforming the protein industry, with a clear mission to advance sustainable food solutions. The company targets the growing demand for alternative proteins by offering plant-based seafood that aims to both delight consumers and promote a healthier marine ecosystem. Headquartered in Sweden, Hooked Foods operates within the Food and Beverage industry where innovation and environmental responsibility are pivotal.

Their slogan, "Leading the protein transformation for healthier people & planet," underscores their dual commitment to human health and environmental sustainability. They reflect these principles by crafting delicious, sustainable seafood alternatives.

In terms of financial activity, the latest round—a €220.00K debt financing investment—was secured on 01 April 2025. This investment was led by EIT Food, signifying confidence in Hooked Foods' vision and future potential to redefine seafood consumption on a global scale.

Business keywords: protein transformation, plant-based seafood, marine ecosystem, tuna substitute, sustainable food, healthier ecosystem, food innovation, seafood alternatives, healthy eating, environmental sustainability, culinary innovation, food technology, alternative proteins, sustainable nutrition

Services & Products

Development of plant-based food products
Retail distribution partnerships
Nutritional education and awareness

Target Customers

Health-conscious consumers Vegetarians and vegans Retail grocery shoppers Food service providers

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing €220.00K 1
EIT Food
01 Apr 2025
Seed €630.00K 1
Crowdcube
01 Jun 2023
Early VC $3.80M 3
Brightly Ventures, Danny Saucedo +1
01 Sep 2021
Seed Undisclosed -
01 Apr 2021
Seed $600.00K 6
Kale United, Katapult Ocean +4
01 Dec 2020

Hooked Foods Alternatives & Competitors

View All Alternatives
Hooked Foods vs
Finless Foods
Finless Foods United States

Creating a Future For Seafood Where the Ocean Thrives

Series B
17 employees
Consumer Goods, Food and Beverage
Hooked Foods vs

Plant-Based peptide Protein from Rice Bran | Clean. Sustainable. Functional. | Reinventing Eggs for...

2 employees
Food and Beverage
Hooked Foods vs
Good Catch
Good Catch United States

Plant based seafood. It's now a thing.🐟🌿✨ #SeafoodEvolved

Series B
43 employees
Food and Beverage

FAQ About Hooked Foods

Leading the protein transformation for healthier people & planet
Hooked Foods was founded in 2019.
Hooked Foods is headquartered in Sweden.
Hooked Foods operates in Food and Beverage. Its work centres on protein transformation, plant-based seafood, marine ecosystem and tuna substitute. Its customers include Health-conscious consumers, Vegetarians and vegans and Retail grocery shoppers.
Hooked Foods has a B2C and B2B business model. Its revenue comes from Product Sales and One Time Purchase.
Hooked Foods has approximately 10 employees.
Hooked Foods has completed 5 funding rounds, raising a total of $5.25M. The latest funding stage is Seed.
Hooked Foods offers: Development of plant-based food products, Retail distribution partnerships, Nutritional education and awareness.
Top alternatives and competitors to Hooked Foods include Finless Foods, Plant Origin, Good Catch, Yo Egg, Current Foods 🌊. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Hooked Foods and Finless Foods are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Hooked Foods, https://bouncewatch.com/company/hooked-foods, updated 30 April 2026. When citing, please name BounceWatch and link this page.

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