Huangbaoche, with the slogan "华人司导开车带你玩" (Chinese driver guides you to play), is a brand under Beijing Pure Travel Co., Ltd. Founded in 2015, the company is dedicated to providing Chinese outbound travelers with overseas car booking services, connecting Chinese tourists with experienced local Chinese drivers and guides. As a leading platform in this niche market, as of Q1 2019, Huangbaoche has over 100,000 "local" staff in over 90 countries and 1800 cities, serving more than 10 million Chinese outbound travelers.
The startup's last investment, a CNY 200.00M Venture Round investment, was secured on 12 September 2023. The investors involved in this round were Wuxi Huishan Government Fund, Shenqi Capital, and New Oriental Education & Technology Group.
Being headquartered in China, Huangbaoche is capitalizing on the growing trend of Chinese outbound travel and catering specifically to the needs of this demographic with tailored services. The company's niche focus and expanding network position it favorably in the market.