Humans Not Robots logo — Bringing sustainability to the media supply chain. For the b...

Humans Not Robots

Bringing sustainability to the media supply chain. For the benefit of business, people and the planet.

Founded 2021 United Kingdom York, United Kingdom 18 employees Seed Total: $440.00K Creator Economy, Entertainment +3

General Information

Company Name Humans Not Robots
Founded Year 2021
Location United Kingdom York, United Kingdom
Employees 18
Industries Creator Economy, Entertainment, Information Technology +2
Funding Stage Seed
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Usage Based, Service Fee
Social

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About Humans Not Robots

Humans Not Robots, founded in 2021, is a promising remote-first startup headquartered in York, United Kingdom. They have embarked on a mission to develop a groundbreaking analytics and observability platform aimed at revolutionizing the media supply chain. Their unique approach focuses on sustainability, aspiring to deliver cleaner, cheaper, and faster online video solutions over the next decade.

Positioned at the convergence of several dynamic industries—namely Creator Economy, Entertainment, Information Technology, Media, and Streaming—this startup is poised to address a critical environmental challenge facing the digital landscape. Their ethos, "Bringing sustainability to the media supply chain. For the benefit of business, people and the planet," underpins their forward-thinking strategy.

In April 2023, Humans Not Robots secured a £180K Seed investment, validating their potential and providing the capital needed to accelerate their product development. This funding boost marks a key milestone as they progress toward minimizing the environmental footprint of digital media consumption worldwide.

Business keywords: media supply chain, online video, analytics platform, observability, remote-first startup, big data, clean growth, environmental impact reduction, media and broadcast organizations, workflow management, cost reduction, efficiency improvement, technology innovation

Services & Products

AI-powered tools for automated data analysis and cost insights
Modeling and understanding carbon emissions
Infrastructure cost and sustainability optimization
Cloud and data infrastructure management
Cost and resource efficiency enhancement

Target Customers

Finance teams seeking granular financial insights Sustainability departments tracking emissions and energy usage Technology teams aiming for leaner infrastructure and automation Businesses in need of transparency and accountability in sustainability metrics

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Seed £180.00K -
01 Apr 2023
Seed £170.00K -
01 Oct 2022
Angel £90.00K -
01 May 2022

Humans Not Robots Alternatives & Competitors

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Humans Not Robots vs
IPV Curator
IPV Curator United Kingdom

Accelerating video workflows. Curator is the leading software to manage and edit video remotely and...

Series A
130 employees
Advertising, Content Creators
Humans Not Robots vs
TVU Networks
TVU Networks United States

Your partner in live media transformation. Scalable, cost-efficient solutions powered by the cloud &...

248 employees
IT, Internet
Humans Not Robots vs
GrayMeta Inc.
GrayMeta Inc. United States

GrayMeta designs and builds products that engineers and archivists love.

Venture round
12 employees
AI, Creator Economy

FAQ About Humans Not Robots

Bringing sustainability to the media supply chain. For the benefit of business, people and the planet.
Humans Not Robots was founded in 2021.
Humans Not Robots is headquartered in York, United Kingdom.
Humans Not Robots operates in Creator Economy, Entertainment, Information Technology, Media and Streaming. Its work centres on media supply chain, online video, analytics platform and observability. Its customers include Finance teams seeking granular financial insights, Sustainability departments tracking emissions and energy usage and Technology teams aiming for leaner infrastructure and automation.
Humans Not Robots has a B2B, SaaS and Platform business model. Its revenue comes from Subscription, Usage Based and Service Fee.
Humans Not Robots has approximately 18 employees.
Humans Not Robots has completed 3 funding rounds, raising a total of $440.00K. The latest funding stage is Seed.
Humans Not Robots offers: AI-powered tools for automated data analysis and cost insights, Modeling and understanding carbon emissions, Infrastructure cost and sustainability optimization, Cloud and data infrastructure management, Cost and resource efficiency enhancement.
Top alternatives and competitors to Humans Not Robots include IPV Curator, TVU Networks, GrayMeta Inc., Blue Lucy, BuzzMyVideos. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Humans Not Robots and IPV Curator are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Humans Not Robots, https://bouncewatch.com/company/humans-not-robots, updated 25 September 2026. When citing, please name BounceWatch and link this page.

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