idefix logo — Alışılmadık Alışveriş

idefix

Alışılmadık Alışveriş

Founded 1996 Turkey Turkey 273 employees E-Commerce

General Information

Company Name idefix
Founded Year 1996
Location Turkey Turkey
Employees 273
Industries E-Commerce
Business Model Marketplace, E Commerce, B2C
Revenue Model Marketplace Fee, Product Sales, Advertising
Social

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About idefix

idefix, with its slogan "Alışılmadık Alışveriş", is a pioneering e-commerce platform headquartered in Turkey. Established in 1996, it began as the nation's first online book retailer. Over the years, it has transformed into a comprehensive marketplace as of June 2023.

Today, idefix offers an extensive range of products across numerous categories including electronics, fashion, baby care, cosmetics, groceries, pet supplies, home and living, sports, outdoor, and DIY. This diversification is part of its strategic growth towards becoming "Türkiye'nin Pazaryeri", effectively broadening its customer reach by providing millions of product choices at competitive prices.

The company's priority is to enhance and simplify the shopping experience, continuously expanding its network of sellers. Notably, idefix has yet to secure its last investment, presenting a potential opportunity for investors looking to enter the expanding Turkish e-commerce market.

Business keywords: online retail, bookstore, marketplace platform, product diversification, electronics retail, fashion retail, baby products, cosmetics retail, supermarket goods, pet supplies, home and living, sporting goods, outdoor equipment, DIY and home improvement

Services & Products

Online Marketplace
Retail Sales
Order Tracking
Vendor Platform
Customer Support

Target Customers

Tech Enthusiasts Fashion Consumers Parents Homeowners Pet Owners DIY Hobbyists Health and Fitness Enthusiasts

No funding data available for idefix yet.

idefix Alternatives & Competitors

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FAQ About idefix

Alışılmadık Alışveriş
idefix was founded in 1996.
idefix is headquartered in Turkey.
idefix operates in E-Commerce. Its work centres on online retail, bookstore, marketplace platform and product diversification. Its customers include Tech Enthusiasts, Fashion Consumers and Parents.
idefix has a Marketplace, E Commerce and B2C business model. Its revenue comes from Marketplace Fee, Product Sales and Advertising.
idefix has approximately 273 employees.
idefix offers: Online Marketplace, Retail Sales, Order Tracking, Vendor Platform, Customer Support.
Top alternatives and competitors to idefix include Jumia Maroc, TecTake GmbH, Redlemon, Pigu.lt, Pazarama. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
idefix and Jumia Maroc are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for idefix, https://bouncewatch.com/company/idefix, updated 25 September 2026. When citing, please name BounceWatch and link this page.

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