Invoca is a prominent player in the AI and analytics sector, bridging the gap between online marketing and offline revenue generation. Founded in 2008 and headquartered in the United States, the company is renowned for helping brands optimize their marketing strategies through its innovative revenue execution platform.
The platform stands out by connecting marketing spend directly with revenue outcomes, utilizing deep integration with leading technology platforms to enhance buyer experiences. Esteemed customers like AutoNation, DIRECTV, Mayo Clinic, Mutual of Omaha, and Verizon testify to the impact of Invoca’s solutions in driving significant results with reliable data.
Having secured a total of $184M in funding, with the latest $83M Series F round in June 2022, Invoca is backed by prominent investors such as Upfront Ventures, Accel, Silver Lake, and Salesforce Ventures. This positions Invoca as a compelling investment opportunity, poised for further growth in the advertising and telecom industries.