Kitara Media logo — Experience unparalleled audience precision with advanced tar...

Kitara Media

Experience unparalleled audience precision with advanced targeting and granular performance insights across a diverse network of global publishers.

Founded 2004 Post-IPO Equity Total: $17.00M Digital Media, Mobile

General Information

Company Name Kitara Media
Founded Year 2004
Industries Digital Media, Mobile
Funding Stage Post-IPO Equity
Social

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About Kitara Media

Kitara Media Corp. is a digital media and mobile technology company that has garnered investor attention through its advanced targeting and granular performance insights. Founded in 2004, the company's flagship offering allows advertisers to experience unparalleled audience precision across a diverse network of global publishers. This capability is underscored by a focus on transparency, as Kitara Media operates as a transparent behavioral network, integrating advanced targeting capabilities with comprehensive site-by-site reporting. This approach enables advertisers to pinpoint and monitor their desired audience with exceptional precision. Moreover, Kitara Media provides sophisticated demographic, behavioral, chronographic, and geographic targeting abilities across its network of global publishers. This ensures that advertisers can effectively reach the right audience in a transparent environment. The company received a significant $7.00M post-IPO equity investment on 28 April 2014, reflecting investor confidence in its business model and growth potential. In summary, Kitara Media Corp. has positioned itself as a leader in leveraging advanced targeting capabilities to deliver precise and insightful advertising solutions within the digital media and mobile industries. Its strategic focus on transparency and performance insights has contributed to its appeal to investors and advertisers alike.

Business keywords: advertising network, advanced targeting, audience precision, performance insights, transparent environment, demographic targeting, behavioral targeting, geographic targeting, chronographic targeting, global publishers, site-by-site reporting, audience segmentation, advertising technology

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Post IPO Equity $7.00M -
28 Apr 2014
Post IPO Debt $10.00M 2
Dace Ventures, Wells Fargo Capital Finance
13 Nov 2013

Kitara Media Alternatives & Competitors

Kitara Media vs
InMobi
InMobi Singapore

Driving Real Connections

Venture round
358 employees
Advertising, Digital Media
Kitara Media vs
Local Yokel Media
Local Yokel Media United States

Local Yokel Media helps digital marketers reach local customers, nationwide, through hyperlocal cont...

Series A
3 employees
Advertising, Digital Media

FAQ About Kitara Media

Experience unparalleled audience precision with advanced targeting and granular performance insights across a diverse network of global publishers.
Kitara Media was founded in 2004.
Kitara Media operates in Digital Media and Mobile. Its work centres on advertising network, advanced targeting, audience precision and performance insights.
Kitara Media has completed 2 funding rounds, raising a total of $17.00M. The latest funding stage is Post-IPO Equity.
Top alternatives and competitors to Kitara Media include InMobi, Local Yokel Media. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Kitara Media and InMobi are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Kitara Media, https://bouncewatch.com/company/kitara-media, updated 27 December 2024. When citing, please name BounceWatch and link this page.

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