Kretiva is an ecommerce marketplace founded in 2019 with the slogan "The first eCommerce marketplace that enables shoppers to also invest in products and get returns." The platform addresses the substantial challenges faced by small businesses in emerging markets when accessing capital, such as strenuous collateral requirements, poor credit standing, usurious lending terms, and little trust from banks and other lenders.
Kretiva is an innovative solution that connects ecommerce sellers to both financing and customers on the same platform. Traditional shoppers can buy or invest in products, thereby providing financial returns while supporting the businesses in the process. The main objective of Kretiva is to bridge the $3 billion financing gap for SMEs in emerging markets by eliminating the hurdles they face in accessing financing, while incentivizing their existing network of shoppers to provide them with the same at very low and affordable rates.
The platform operates within the E-Commerce, Financial Services, and Fintech industries, with its headquarters in the United States. As of now, there is no available data on the last investment and last investment investors for Kretiva.