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Leeroy logo — We equip restaurant owners with the next-generation tools th...

Leeroy

We equip restaurant owners with the next-generation tools they need to grow and build loyal relationships.

Founded 2007 Sweden Sweden 20 employees Venture round Total: $127.00M Advertising, Analytics +4

General Information

Company Name Leeroy
Founded Year 2007
Location Sweden Sweden
Employees 20
Industries Advertising, Analytics, Data Analytics +3
Funding Stage Venture round
Business Model B2B, SaaS, White Label
Revenue Model Subscription, Usage Based, Service Fee
Social

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About Leeroy

Leeroy, established in 2007, is a Swedish tech company revolutionizing the restaurant industry by providing essential digital solutions for efficient operations, enhanced profitability, and improved customer experiences. With its range of next-generation tools like mobile POS systems, kitchen displays, and self-service kiosks, Leeroy equips restaurant owners with the capabilities to not only manage but thrive in the competitive hospitality sector.

Operating across Sweden, Norway, Denmark, and Finland, Leeroy has made a significant impact on the industry landscape. The company offers an integrated suite of services, which includes a popular white-label app and website ordering features, ensuring streamlined operations for restaurant chains.

In a Venture Round investment on 28 June 2019, Leeroy attracted the backing of Axel Johnson, indicating confidence in its growth potential within the Advertising, Analytics, Data Analytics, E-Commerce, Information Technology, and Marketing sectors. This investment positions Leeroy to further expand its technological offerings and market reach.

Business keywords: Restaurant Technology, Digital Solutions, Mobile POS, Kitchen Displays, Self-Service Kiosks, White-Label App, Website Ordering, Customer Data Marketing, Real-Time Interaction, Digital Signage, Customer Experience Enhancement, Restaurant Management System, App Marketing Tools

Services & Products

Increasing followers
Enhancing visibility on social media
Delivering likes and views
Brand marketing

Target Customers

Content creators Small businesses Brands looking to improve social media presence Influencers

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round Undisclosed 1
Axel Johnson
Axel Johnson
28 Jun 2019
Venture Round kr44.00M 4
Almi Invest Norrlandsfonden Collector Ventures
Almi Invest, Norrlandsfonden +2
15 Feb 2019
Venture Round kr25.00M 2
Collector Ventures Zenith Venture Capital
Collector Ventures, Zenith Venture Capital
20 Jun 2018
Seed Round kr58.00M 1
Zenith Venture Capital
Zenith Venture Capital
30 Aug 2016

Leeroy Alternatives & Competitors

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Leeroy vs
Flipdish
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Building products that help independent restaurants flippin’ thrive.

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Leeroy vs
Spoonity Inc.
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Leeroy vs
Exolyt - TikTok Social Intelligence Platform
Exolyt - TikTok Social Intelligence Platform Finland

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FAQ About Leeroy

We equip restaurant owners with the next-generation tools they need to grow and build loyal relationships.
Leeroy was founded in 2007.
Leeroy is headquartered in Sweden.
Leeroy operates in Advertising, Analytics, Data Analytics, E-Commerce, Information Technology and Marketing. Its work centres on Restaurant Technology, Digital Solutions, Mobile POS and Kitchen Displays. Its customers include Content creators, Small businesses and Brands looking to improve social media presence.
Leeroy has a B2B, SaaS and White Label business model. Its revenue comes from Subscription, Usage Based and Service Fee.
Leeroy has approximately 20 employees.
Leeroy has completed 4 funding rounds, raising a total of $127.00M. The latest funding stage is Venture round.
Leeroy offers: Increasing followers, Enhancing visibility on social media, Delivering likes and views, Brand marketing.
Top alternatives and competitors to Leeroy include Flipdish, Spoonity Inc., Exolyt - TikTok Social Intelligence Platform, MunchEm, Crave Tech. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Leeroy and Flipdish are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Leeroy, https://bouncewatch.com/company/leeroy, updated 10 March 2026. When citing, please name BounceWatch and link this page.

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