Luma logo — Luma AI’s mission is to build Multimodal AGI

Luma

Luma AI’s mission is to build Multimodal AGI

Founded 2021 United States United States 332 employees Series C Total: $987.30M

General Information

Company Name Luma
Founded Year 2021
Location United States United States
Employees 332
Funding Stage Series C
Business Model B2B, API, B2C
Revenue Model Usage Based, Subscription, Licensing
Social

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About Luma

Luma, founded in 2021, is a pioneering technology company headquartered in the United States. The company's slogan and core mission encapsulate its ambitious drive: "Luma AI’s mission is to build Multimodal AGI." They focus on developing AI capable of generating, understanding, and interacting within the physical world.

Luma specializes in multimodal models that cover diverse media such as video, 3D, and generative content. Their flagship product, Dream Machine, empowers creators and teams by swiftly transforming ideas into captivating visuals, enhancing productivity and creative potential.

The company recently secured a noteworthy $900.00M Series C investment on 01 November 2025. This round attracted prominent investors, including Matrix Partners, Amplify Partners, Nvidia, AMD Ventures, Omnia Ventures, Andreessen Horowitz, Amazon, and HUMAIN. Such significant backing from these industry leaders underscores Luma's promising position in the AI landscape and its potential trajectory in revolutionizing how humans and AI interact.

Business keywords: Multimodal AGI, 3D Model Generation, Generative AI, AI Video, Mixed-Reality, Text-to-3D Conversion, 3D Representation, Generative Media, Immersive Experiences, Visual Content Creation

Services & Products

Creative Campaign Management
AI-driven Video and Image Production
Brand Intelligence Solutions
Multimodal AI Development
Creative Partner Program

Target Customers

Creative Teams Media Production Companies Brand Managers Marketing Agencies Filmmakers

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Series C $900.00M 8
Matrix Partners, Amplify Partners +6
01 Nov 2025
Late VC $20.00M 7
LDV Capital, Matrix Partners +5
01 Dec 2024
Series B $43.00M 2
Prototype Capital, Andreessen Horowitz
01 Jan 2024
Series A $20.00M 3
Amplify Partners, General Catalyst +1
01 Mar 2023
Early VC $4.30M 5
Matrix Partners, Amplify Partners +3
01 Oct 2021

Luma Alternatives & Competitors

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Luma vs
Ideogram
Ideogram Canada

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Botika
Botika Israel

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Envocs Studio specializes in crafting Videos and Photos.

1 employees
Advertising

FAQ About Luma

Luma AI’s mission is to build Multimodal AGI
Luma was founded in 2021.
Luma is headquartered in United States.
Luma has a B2B, API and B2C business model. Its revenue comes from Usage Based, Subscription and Licensing.
Luma has approximately 332 employees.
Luma has completed 5 funding rounds, raising a total of $987.30M. The latest funding stage is Series C.
Luma offers: Creative Campaign Management, AI-driven Video and Image Production, Brand Intelligence Solutions, Multimodal AI Development, Creative Partner Program.
Top alternatives and competitors to Luma include Ideogram, Botika, Envocs Studio, Haiper, AliveNow - Creative Tech Studio. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Luma and Ideogram are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Luma, https://bouncewatch.com/company/luma-ai, updated 16 July 2026. When citing, please name BounceWatch and link this page.

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