Mishwar is a grocery delivery startup based in Baghdad, founded in 2015. The company's mission is to serve Baghdad’s 8 million residents with premium products, competitive prices, and exceptional customer service. Mishwar emphasizes excellence at all levels of its service, aiming to gain full customer trust and build sustainable long-term relationships. The company highly values feedback and constantly iterates according to it to optimize performance and set itself apart from competitors.
Mishwar is committed to creating a community around its service, aiming to build loyalty and avoid being seen as too luxurious, unlike other e-commerce solutions. The startup focuses on staying relevant to people’s needs and carefully aligns its expansions with its vision, mission, and philosophy. The last investment in Mishwar was a $25.00K Angel Round investment on 10 January 2017.
The startup operates in the Platforms and Logistics and Delivery industries, positioning itself to cater to the specific needs of Baghdad residents while constantly striving for service excellence and customer satisfaction. With its focus on premium products, competitive pricing, and exceptional customer service, Mishwar presents an intriguing investment opportunity for venture capitalists seeking to tap into the potential of the Iraqi market.