StoreDNA

StoreDNA, founded in 2012 and headquartered in The Netherlands, operates at the intersection of Analytics, Developer Tools, and Retail. With the slogan “Shopability For Profitability,” StoreDNA has carved a niche in providing actionable insights specifically tailored to optimizing store traffic, conversion, revenue, and inventories.

Noteworthy clients such as Nike, Timberland, Audi, VW, and Imagination highlight the company's ability to foster enhanced shopability and drive revenue increases. The cornerstone of StoreDNA's offering is its proprietary suite of retail analytics solutions. By utilizing algorithms working with video feeds, the platform allows stakeholders a nuanced understanding of shopper behavior, ensuring real-time optimizations across staff, store, and assortment.

StoreDNA’s last round of funding, led by XRC Ventures, was a Convertible Note investment on 16 January 2018. With its comprehensive ActionBoard, StoreDNA remains a strong contender for further investments aiming to scale analytics-driven retail operations effectively.