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MyTraffic provides precise...

MyTraffic

Make Smarter Location Decisions. MyTraffic provides precise, real-time information on any physical location in Europe.

Founded 2016 France France 118 employees Series B Total: $43.00M Analytics, Big Data +2

General Information

Company Name MyTraffic
Founded Year 2016
Location France France +5
Employees 118
Industries Analytics, Big Data, Real Estate +1
Funding Stage Series B
Social

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About MyTraffic

MyTraffic is a leading European startup providing real-time, data-driven insights to empower businesses with precise geospatial analytics. Founded in 2016 and headquartered in France, it caters to industries such as Analytics, Big Data, Real Estate, and Retail.

The company’s platform offers detailed insights into footfall, vehicle flow, and visitor profiling, aiding over 600 companies in sectors like retail, real estate, and advertising, ensuring GDPR compliance. With the integration of Gini, an AI-powered companion, MyTraffic enhances location strategy through instant analytics.

In November 2022, MyTraffic secured a €30.00M Series B investment, led by Alven, AXA Venture Partners, and Kernel Investissements. Overall, they have raised €40 Million. This capital supports their mission to transform location data into actionable decisions, enabling businesses to optimize marketing, expand operations, and increase asset performance.

Taxonomy: Geospatial Analytics, Location Strategy, Real-Time Data, Footfall Analysis, Vehicle Flow Analysis, Visitor Profiling, GDPR Compliance, Retail Expansion, Real Estate Optimization, Marketing Optimization, Competitor Benchmarking, Pedestrian Traffic Data, Vehicle Traffic Data, Socio-Demographic Profiling, AI in Geospatial Analytics

Services & Products

Gini AI Assistant for Geospatial Analytics
DataLibrary for High-Value Alternative Data
AudienceLabs for Reconciliation of Digital and Physical Presence
SmartMonitor for Retail Footfall Analysis
EVConnect for Charging Point Data Insights

Target Customers

Retail Chains Restaurant Franchises Commercial Real Estate Developers Brokers and Agents Public Sector Regulators Advertising Agencies Charging Point Operators

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Series B •••••• 3
Investor Investor
•••• ••••
08 Nov 2022
Series A •••••• 2
Investor
•••• ••••
23 Sep 2021
Seed Round •••••• 1 •••• •••• 10 Dec 2019

MyTraffic Alternatives & Competitors

View All Alternatives
MyTraffic vs
Propulso
Propulso Canada

We transform location data into actionable business insights.

Seed
19 employees
MyTraffic vs
Abley
Abley New Zealand

Transport + Location Intelligence

66 employees
Transportation
MyTraffic vs
CHAOS
CHAOS Finland

Potential in places.

Seed
22 employees
AI, SaaS

FAQ About MyTraffic

Make Smarter Location Decisions. MyTraffic provides precise, real-time information on any physical location in Europe.
MyTraffic was founded in 2016.
MyTraffic is headquartered in France.
MyTraffic operates in the following industries: Analytics, Big Data, Real Estate, Retail.
MyTraffic has approximately 118 employees.
MyTraffic has completed 3 funding rounds, raising a total of $43.00M. The latest funding stage is Series B.
MyTraffic offers: Gini AI Assistant for Geospatial Analytics, DataLibrary for High-Value Alternative Data, AudienceLabs for Reconciliation of Digital and Physical Presence, SmartMonitor for Retail Footfall Analysis, EVConnect for Charging Point Data Insights.
Top alternatives and competitors to MyTraffic include Propulso, Abley, CHAOS, Geoapify, Local Logic. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
MyTraffic and Propulso are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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