Normative.io logo — The Path to Net Zero Emissions

Normative.io

The Path to Net Zero Emissions

Founded 2014 Sweden Sweden 127 employees Series B Total: $43.10M Information Technology, SaaS

General Information

Company Name Normative.io
Founded Year 2014
Location Sweden Sweden
Employees 127
Industries Information Technology, SaaS
Funding Stage Series B
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Service Fee, Consulting Fee
Social

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About Normative.io

Normative.io, founded in 2014, is a Swedish company positioned at the forefront of the transition to a low-carbon economy. With the slogan "The Path to Net Zero Emissions", it offers robust Information Technology and SaaS solutions. Normative enables companies to precisely measure and reduce their carbon footprints through its science-based carbon accounting software, enhanced by guidance from its net-zero experts.

As environmental accountability becomes a priority across industries, Normative's solutions present a compelling value proposition for businesses aiming for sustainable practices. Their mission aligns well with global net-zero goals, potentially showcasing the company's ability to capitalize on the growing carbon accounting market.

The company has received strong financial backing, securing a €31.00M Series B investment on 21 July 2022 from notable investors including Horizons Ventures, 2150, Blume Equity, ETF Partners, and Future Five. This investment reflects confidence in Normative's growth trajectory and capacity to scale its operations.

Business keywords: carbon accounting, sustainability reporting, environmental impact assessment, carbon footprint, sustainability management, science-based targets, AI in sustainability, sustainable sourcing, corporate sustainability, sustainability consultancy, impact assessment, carbon offsetting, sustainability strategy

Services & Products

AI-powered carbon data management
Automated data ingestion and quality control
Expert guidance for carbon reduction and compliance
Emission data and calculation services

Target Customers

Higher education institutions Food & beverage industry Legal services Professional services Hospitality industry Tech companies Manufacturing sector Retail sector Finance sector Consultancies

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Series B €31.00M 5
Horizons Ventures, 2150 +3
21 Jul 2022
Series A €10.00M 5
byFounders, Luminar Ventures +3
06 Oct 2021
Grant Undisclosed 1
Joules Accelerator
04 Mar 2021
Seed Round $2.10M 4
byFounders, Luminar Ventures +2
18 Sep 2019

Normative.io Alternatives & Competitors

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Normative.io vs
Arbor
Arbor Canada

Helping companies calculate and reduce emissions to reach net zero.

Seed
28 employees
Analytics, Big Data
Normative.io vs
CarbonZE
CarbonZE Germany

CarbonZe is a climate tech company, empowering businesses to quantify, and analyse Climate, Water, B...

4 employees
Information Technology, SaaS
Normative.io vs
Cogo
Cogo New Zealand

Be On The Right Side Of History

Venture round
61 employees
IT, Information Technology

FAQ About Normative.io

The Path to Net Zero Emissions
Normative.io was founded in 2014.
Normative.io is headquartered in Sweden.
Normative.io operates in Information Technology and SaaS. Its work centres on carbon accounting, sustainability reporting, environmental impact assessment and carbon footprint. Its customers include Higher education institutions, Food & beverage industry and Legal services.
Normative.io has a B2B, SaaS and Platform business model. Its revenue comes from Subscription, Service Fee and Consulting Fee.
Normative.io has approximately 127 employees.
Normative.io has completed 4 funding rounds, raising a total of $43.10M. The latest funding stage is Series B.
Normative.io offers: AI-powered carbon data management, Automated data ingestion and quality control, Expert guidance for carbon reduction and compliance, Emission data and calculation services.
Top alternatives and competitors to Normative.io include Arbor, CarbonZE, Cogo, Carbon Maps, Redigo Carbon. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Normative.io and Arbor are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Normative.io, https://bouncewatch.com/company/normativeio, updated 5 April 2026. When citing, please name BounceWatch and link this page.

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