nudge is an innovative player in the Fintech and EdTech industries, founded in 2013 in the United Kingdom. The company marries AI, behavioral science, and financial expertise to deliver tailored, global financial education through timely notifications and personalized content, aptly summarized by their slogan: "Impartial, global financial education for all, combining financial education with personalized, timely nudges."
The company's solutions are targeted at employers looking to enhance employee financial wellbeing and boost uptake of offered benefits. nudge presents substantial value to organizations by facilitating informed HR decisions, driving employee engagement, and enhancing financial health through skill development.
Backed by a £5.00M Series A investment from Kennet Partners in March 2021, nudge is poised for growth as it continues to revolutionize employer-driven financial education on a global scale.