ooia logo — Innovative Female-Centric Products

ooia

Innovative Female-Centric Products

Founded 2018 Germany Berlin, Germany 36 employees Non Equity Assistance Consumer Goods, Fashion +3

General Information

Company Name ooia
Founded Year 2018
Location Germany Berlin, Germany
Founders / Decision Makers
Team member
Employees 36
Industries Consumer Goods, Fashion, Health Care +2
Funding Stage Non Equity Assistance

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About ooia

ooia is a Female Empowerment Company that aims to bring about social change for women*, leading dialogues and sparking them with innovative products. Founded in 2018, the ooshi GmbH has two direct-to-consumer brands, ooia offering period underwear and absorbent nursing bras, and Ida's Place providing aesthetic, absorbent incontinence wear. The company operates in the Consumer Goods, Fashion, Health Care, Retail, and Women's Health industries and is headquartered in Germany.

The company's most recent investment was a Non Equity Assistance investment on 15 June 2022, with Google for Startups being the participating investor.

Business keywords: female health, innovative products, direct-to-consumer, period underwear, absorbent underwear, sustainable solutions, female empowerment, dialogue-driven, female-centric, reusable products

Services & Products

Manufacturing and selling sustainable period underwear and female bodywear
offering innovative solutions for menstrual hygiene and female health.

Target Customers

Women and teenagers looking for comfortable and sustainable alternatives for period hygiene and everyday underwear.

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Non Equity Assistance Undisclosed 1
Google for Startups
15 Jun 2022

ooia Alternatives & Competitors

View All Alternatives
ooia vs

Culottes menstruelles / de règles Blooming, ultra-absorbantes, fines, au coeur tech fabriqué en Fran...

Seed
7 employees
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ooia vs
Matt Sleeps
Matt Sleeps The Netherlands

Just a perfect mattress and boxspring for the best price. Designed for you. That's me. Matt 💤

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ooia vs

Empowering products from first period to menopause

38 employees
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FAQ About ooia

Innovative Female-Centric Products
ooia was founded in 2018.
ooia is headquartered in Berlin, Germany.
ooia operates in Consumer Goods, Fashion, Health Care, Retail and Women's Health. Its work centres on female health, innovative products, direct-to-consumer and period underwear. Its customers include Women and teenagers looking for comfortable and sustainable alternatives for period hygiene and everyday underwear..
ooia has approximately 36 employees.
ooia has completed 1 funding round. The latest funding stage is Non Equity Assistance.
ooia offers: Manufacturing and selling sustainable period underwear and female bodywear, offering innovative solutions for menstrual hygiene and female health..
Top alternatives and competitors to ooia include Blooming Culottes Menstruelles, Matt Sleeps, The Female Company GmbH, Sunny, FEMPO. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
ooia and Blooming Culottes Menstruelles are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for ooia, https://bouncewatch.com/company/ooshi, updated 25 March 2025. When citing, please name BounceWatch and link this page.

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