OYELA logo — Oyela is a fast fashion brand for GenZs, bringing aspiration...

OYELA

Oyela is a fast fashion brand for GenZs, bringing aspirational styles sourced globally at best prices.

Founded 2021 India India 34 employees Seed Total: $144.00M Fashion

General Information

Company Name OYELA
Founded Year 2021
Location India India
Employees 34
Industries Fashion
Funding Stage Seed
Social

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About OYELA

Oyela: A fashion-focused startup, Oyela, is on a mission to empower Gen-Z & Millennials to sell, buy, and engage with each other in the fashion sphere. Founded in 2021 and headquartered in India, Oyela has received a significant boost with a INR144.00M Seed Round investment on 09 October 2023 led by Prime Venture Partners.

Oyela's platform serves as a hub for sellers, fostering collaboration and growth opportunities while leveraging the sellers' social presence and community activities to attract new customers and enhance customer retention. Through these strategies, Oyela aims to convert existing audiences into loyal customers, positioning itself as a game-changer in the fashion e-commerce landscape.

Overall, Oyela's innovative approach to fashion e-commerce, coupled with its recent substantial investment, signifies its potential to disrupt the industry and carve out a significant space in the market, making it an exciting prospect for venture capital firms seeking to invest in the next big thing in fashion tech.

Business keywords: fashion marketplace, Gen-Z, Millennials, collaborative selling, social commerce, loyalty program, community activities, empowerment platform

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round INR144.00M 1
Prime Venture Partners
09 Oct 2023
Seed Round Undisclosed 1
Eximius Ventures
03 Feb 2022

OYELA Alternatives & Competitors

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OYELA vs

Barcelona-based technology start-up aiming to be the world's leading destination for fashion.

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17 employees
E-Commerce, Fashion
OYELA vs
The Shonet
The Shonet Indonesia

Social Commerce for Fashion, Beauty, Lifestyle based in Indonesia where you can #ConnectShareandEarn

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9 employees
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OYELA vs

founded in 2013, chicfy is the largest social marketplace for fashion in spain where anyone can buy,...

Seed
3 employees
E-Commerce, Fashion

FAQ About OYELA

Oyela is a fast fashion brand for GenZs, bringing aspirational styles sourced globally at best prices.
OYELA was founded in 2021.
OYELA is headquartered in India.
OYELA operates in Fashion. Its work centres on fashion marketplace, Gen-Z, Millennials and collaborative selling.
OYELA has approximately 34 employees.
OYELA has completed 2 funding rounds, raising a total of $144.00M. The latest funding stage is Seed.
Top alternatives and competitors to OYELA include 21 Buttons, The Shonet, chicfy (acquired), Komodaa | کمدا, Teleport. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
OYELA and 21 Buttons are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for OYELA, https://bouncewatch.com/company/oyela, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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