Peg.co logo — Peg helps analytically-minded companies turn influencer mark...

Peg.co

Peg helps analytically-minded companies turn influencer marketing into a scalable growth channel. Measure the true ROI.

Founded 2014 United Kingdom London, United Kingdom 2 employees Seed Total: $1.60M B2B, Creator Economy +3

General Information

Company Name Peg.co
Founded Year 2014
Location United Kingdom London, United Kingdom
Employees 2
Industries B2B, Creator Economy, Enterprise Software +2
Funding Stage Seed
Social

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About Peg.co

Peg.co: Peg is a suite of software that powers influencer marketing for over 1,700+ companies in 169 countries. It helps analytically-minded companies turn influencer marketing into a scalable growth channel and measure the true ROI. The platform connects to existing tools such as Google Analytics, Shopify, AppsFlyer, and Adjust to measure the ROI of performance-driven influencer marketing. Notable customers include Google, Unilever, Universal Music, Havas Media Group, Edelman, and MediaCom. Peg was founded in 2014 and is headquartered in the United Kingdom. The company secured a £1.60M Seed Round investment on 01 May 2017. It was subsequently acquired by Current Technologies in 2021. Peg operates within the industries of B2B, Creator Economy, Enterprise Software, SaaS, and Marketing.

Taxonomy: Influencer Marketing, ROI Measurement, Software Suite, Campaign Management, Audience Retargeting, Performance-driven, Influencer Identification

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round £1.60M -
01 May 2017

Peg.co Alternatives & Competitors

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Peg.co vs

We help brands ride the next wave of AI-powered Influencer Marketing with technology, strategy, and...

Seed
2 employees
Advertising, SaaS
Peg.co vs

ROI-driven influencer marketing platform for data-obsessed agencies.

7 employees
Advertising, Content Creators
Peg.co vs
WeArisma
WeArisma United Kingdom

Power in Influence

Seed
42 employees
Creator Economy, Social Media

FAQ About Peg.co

Peg helps analytically-minded companies turn influencer marketing into a scalable growth channel. Measure the true ROI.
Peg.co was founded in 2014.
Peg.co is headquartered in London, United Kingdom.
Peg.co operates in B2B, Creator Economy, Enterprise Software, SaaS and Marketing. Its work centres on Influencer Marketing, ROI Measurement, Software Suite and Campaign Management.
Peg.co has approximately 2 employees.
Peg.co has completed 1 funding round, raising a total of $1.60M. The latest funding stage is Seed.
Top alternatives and competitors to Peg.co include 1nfluencersmarketing, impulze.ai, WeArisma, ShareIQ, Influencity - Influencer Marketing Platform. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Peg.co and 1nfluencersmarketing are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Peg.co, https://bouncewatch.com/company/pegco, updated 11 October 2024. When citing, please name BounceWatch and link this page.

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