New York, United States
Persado is at the forefront of transforming customer engagement through its AI-powered marketing solutions, which uniquely combine Martech and Regtech. Founded in 2012 and headquartered in the United States, this company offers a platform that optimizes content generation, personalization, and compliance risk resolution in real time.
The company leverages AI agents trained on data from 1.2 billion global consumers to enhance marketing performance and compliance, providing an 80% increase in efficiency. Clients include major brands and financial institutions like 8 of the 10 largest U.S. banks, driving down the time required for campaign launches from a week to mere hours.
Significant accolades like the Bank Technology 2024 Award and being included in Fast Company's World's Most Innovative Companies list, along with recent support from HEC Paris in April 2023, underscore Persado's influence and innovation in the AI sector. Persado's solutions lead to substantial revenue gains and operational improvements for its clients, evidenced by a top U.S. bank achieving over $1 billion in incremental revenue in four years.
