PlayNetwork is a consumer engagement company that utilizes entertainment media to connect with customers, both in-store and beyond. The company recognizes the power of entertainment media, such as music and video, in creating emotional connections with consumers. Through a combination of creative insights, branded content, delivery platforms, and behavioral data, PlayNetwork has established entertainment media experiences for over 400 brands across more than 100,000 locations in 120 countries, reaching over 100 million people daily.
Founded in 1996 and headquartered in the United States, PlayNetwork operates at the intersection of Music and Marketing. In its latest funding round, the company secured a $7.20M Series B investment on April 09, 2004, with participation from notable investors including Edgewater Funds, Chartwell Capital, and Talon Capital Partners.
With its focus on enhancing brand engagement through emotional content, PlayNetwork presents a compelling opportunity for investors looking to tap into the convergence of entertainment and consumer connections.