Turkey
Radiorder is a Turkish startup founded in 2015 with a focus on hardware, music, telecom, and media industries. The company's slogan, "Brings the Magic of Music to Every Atmosphere," encapsulates its mission to utilize the power of music in creating tailored brand experiences.
The team at Radiorder has been involved in academic research on the effect of music on people since 2009 and has been instrumental in producing and sharing corporate radio works for brands. Utilizing a high-tech infrastructure, the company shares its curated music banks with brands, aiming to create a unique sensory experience tethered to the brand image, archetypes, and intended emotions.
What sets Radiorder apart is its focus on creating parametric music specific to the brand and industry, achieved in collaboration with music producers and DJs across 16 different countries. The startup continues to expand its presence, with offices in various locations and a team of more than 50 music producers.
With its innovative approach to sensory marketing and its global network of music producers and DJs, Radiorder presents an intriguing investment opportunity for venture capitalists looking to tap into the evolving landscape of brand experiences and consumer engagement.
