Refract logo — Refract Conversation Intelligence unlocks what's working in...

Refract

Refract Conversation Intelligence unlocks what's working in sales conversations for better performance and outcomes.

Founded 2015 United Kingdom United Kingdom 22 employees Series A Total: $500.00K AI, SaaS +1

General Information

Company Name Refract
Founded Year 2015
Location United Kingdom United Kingdom
Founders / Decision Makers
Team member
Employees 22
Industries AI, SaaS, CRM and Sales
Funding Stage Series A
Social

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About Refract

Refract is a SaaS startup based in the United Kingdom that was founded in 2015. The company's slogan, "Refract Conversation Intelligence unlocks what's working in sales conversations for better performance and outcomes," reflects its primary focus on revolutionizing sales conversations through AI technology. Their AI technology provides coachable insights on every sales rep and call, pinpointing successful strategies and distinguishing top performers from the rest. Refract's AI solutions enable the identification of key moments in sales conversations that require coaching, empowering the company to offer data-driven recommendations for improvement. This data-driven approach ensures that every interaction becomes a coaching opportunity, ultimately leading to improved performance and greater success. The company's dedication to harnessing AI for sales excellence is evident in its latest milestone, the Series A investment secured on 06 September 2019, with Northstar Ventures as the lead investor. Refract's innovative approach, focus on AI technology, and recent investment indicate strong potential for growth and continued success in the SaaS industry.

Business keywords: Sales conversations, Conversation Intelligence, Coachable insights, Performance analysis, Data-driven recommendations, AI-based coaching, Sales performance, Decision-making, Sales success, Sales analytics, Sales coaching, AI in sales

Funding Rounds & Investors (5)

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Funding Stage Amount Investors Lead Investors Date
Series A Undisclosed 1
Northstar Ventures
06 Sep 2019
Seed Round Undisclosed 1
Northstar Ventures
21 Aug 2018
Venture Round Undisclosed 1
Mercia Fund Managers
17 Jan 2018
Seed Round £500.00K 3
IP Group, Mercia Fund Managers +1
02 Feb 2017
Angel Round Undisclosed -
01 Mar 2015

Refract Alternatives & Competitors

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FAQ About Refract

Refract Conversation Intelligence unlocks what's working in sales conversations for better performance and outcomes.
Refract was founded in 2015.
Refract is headquartered in United Kingdom.
Refract operates in AI, SaaS and CRM and Sales. Its work centres on Sales conversations, Conversation Intelligence, Coachable insights and Performance analysis.
Refract has approximately 22 employees.
Refract has completed 5 funding rounds, raising a total of $500.00K. The latest funding stage is Series A.
Top alternatives and competitors to Refract include Chorus.ai, Spiky.AI, Outdoo AI, YOMO, Revuze. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Refract and Chorus.ai are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Refract, https://bouncewatch.com/company/refract, updated 10 October 2024. When citing, please name BounceWatch and link this page.

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