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REFRAMD logo — Reshaping norms of the eyewear industry for a diverse world.

REFRAMD

Reshaping norms of the eyewear industry for a diverse world.

Founded 2020 Germany Berlin, Germany 2 employees Pre Seed E-Commerce, Fashion

General Information

Company Name REFRAMD
Founded Year 2020
Location Germany Berlin, Germany +1
Employees 2
Industries E-Commerce, Fashion
Funding Stage Pre Seed
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About REFRAMD

[b]REFRAMD[/b] is a pioneering force in the eyewear industry, striving to accommodate individuals with varying nose and facial structures. The company's commitment to challenging the status quo was born out of a relatable experience of struggling with ill-fitting eyeglasses. This struggle disproportionately affected individuals with low and wide nose bridges, particularly those of Black or East Asian descent, as the majority of available glasses catered to individuals with different nasal structures. [b]REFRAMD[/b] crafts and manufactures eyewear products based on the unique facial measurements of each customer, revolutionizing conventional frame design by integrating features such as a low bridge slope and wide-angle nose pieces. The company's emphasis on inclusivity and leveraging innovative technologies underscores their dedication to representing underrepresented communities. Notably, [b]REFRAMD[/b] secured a [b]Pre Seed Round investment[/b] in January 2021 from [b]BFF Berlin Founders Fund[/b]. Headquartered in [b]Germany[/b], [b]REFRAMD[/b] is reshaping the norms of the eyewear industry for a more diverse and inclusive world.

Taxonomy: Eyewear Design, Custom-fit Products, Inclusive Design, Parametric Design, Diverse Communities, Facial Measurement Technology, Product Innovation, Design Bias, Fashion Technology, Consumer Empowerment

Services & Products

Design-driven eyewear products

Target Customers

Fashion-forward and socially conscious consumers

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Pre Seed Round •••••• 1 •••• •••• 15 Jan 2021

FAQ About REFRAMD

Reshaping norms of the eyewear industry for a diverse world.
REFRAMD was founded in 2020.
REFRAMD is headquartered in Berlin, Germany.
REFRAMD operates in the following industries: E-Commerce, Fashion.
REFRAMD has approximately 2 employees.
REFRAMD has completed 1 funding round. The latest funding stage is Pre Seed.
REFRAMD offers: Design-driven eyewear products.

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