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Roamler logo — Improving business efficiency and sustainability through Mob...

Roamler

Improving business efficiency and sustainability through Mobile Crowdsourcing

Founded 2011 The Netherlands The Netherlands 226 employees Series B Total: $26.16M Analytics, Information Technology +3

General Information

Company Name Roamler
Founded Year 2011
Location The Netherlands The Netherlands
Founders / Decision Makers
Team member Team member
Employees 226
Industries Analytics, Information Technology, Mobile +2
Funding Stage Series B
Business Model B2B, Platform, On Demand
Revenue Model Service Fee, Usage Based, Project Based
Offices as of Oct 2026
Amsterdam, The Netherlands Birmingham, United Kingdom Antwerp, Belgium Lyon, France Munich, Germany Milan, Italy Barcelona, Spain
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

New Office Oct 08, 2026

Roamler recently hosted an event in their brand new office.

Product Launch Oct 05, 2026

Roamler has launched ChatBerry, a new AI data assistant connected to their database for instant answers on berry market data across 12 countries.

Event Participation Oct 05, 2026

Roamler will be showcasing at Fruit Attraction in Madrid from October 6 to 8, 2026, with Angel Bondia Hernando present to try ChatBerry.

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AI Insight

Bounce Watch AI
1 month ago

Roamler is preparing for a significant strategic refresh, evidenced by a major website overhaul anticipated in September 2026, which likely heralds a refined market positioning or new product introductions. This extensive digital transformation, alongside a current focus on specific, limited hiring, suggests a period of strategic recalibration and internal optimization as the company prepares for its next growth phase.

Signal Types
Product Hiring
Strategic Labels
Website Redesign Strategic Refinement Market Repositioning
Next Move: Rebranding
·
Impact: 8/10
·
Ideal For: Growth Equity Investors

About Roamler

Roamler, founded in 2011, is a pioneer in enhancing business efficiency and sustainability through its unique approach of Mobile Crowdsourcing. As the European leader in crowd-supported field-marketing activities, Roamler leverages a vast network of 'Roamlers'—skilled professionals matched to specific tasks based on their skills and location.

Roamler serves top-tier FMCG manufacturers, consumer brands, and retail chains. Expanding its capabilities beyond marketing, since 2016, Roamler now also provides technical solutions like installations and repairs across the Netherlands, the UK, and Germany.

In 2018, Roamler further diversified into the healthcare sector, utilizing its network to boost efficiency in home care services in the Netherlands. A significant milestone was the €20M Series B investment secured in June 2020 from investors Endeit Capital, Smartfin, and Achmea Innovation Fund.

Roamler's strategic acquisitions including Datlinq in 2021 and Mobeye have expanded its data-driven capabilities and cemented its market presence in France. Headquartered in the Netherlands, Roamler continues to innovate in Analytics, Information Technology, Mobile, Retail, and Marketing industries.

Business keywords: Mobile Crowdsourcing, B2B Crowd-based Solutions, Field Marketing, FMCG Sector, Retail Chains, Technical Solutions, Installations and Repairs, Professional Caregivers, Healthcare Industry, Data-driven Market Insights, Foodservice and Food Retail Data, IoT Installations, Flexible Resourcing, Information Technology Architecture, Scale-up Growth

Services & Products

Collect in-store insights
Measure shopper experience
Optimize on-shelf availability
Monitor market trends
Sales app for field teams
Generate product reviews

Target Customers

FMCG Companies Commercial & Growth Leaders Retail Operations Teams Field Operations Teams Data & Analytics Teams

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Series B €20.00M 3
Endeit Capital Achmea Innovation Fund SmartFin Capital
Endeit Capital, Achmea Innovation Fund +1
01 Jun 2020
Series A €4.50M 1
Endeit Capital
Endeit Capital
01 Apr 2016
Seed €900.00K -
01 Apr 2015
Seed €260.00K -
01 Apr 2014
Seed €500.00K -
01 Jul 2011

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FAQ About Roamler

Improving business efficiency and sustainability through Mobile Crowdsourcing
Roamler was founded in 2011.
Roamler is headquartered in The Netherlands. As of Oct 2026, it also has offices in Amsterdam, The Netherlands, Birmingham, United Kingdom, Antwerp, Belgium, Lyon, France and Munich, Germany.
Roamler operates in Analytics, Information Technology, Mobile, Retail and Marketing. Its work centres on Mobile Crowdsourcing, B2B Crowd-based Solutions, Field Marketing and FMCG Sector. Its customers include FMCG Companies, Commercial & Growth Leaders and Retail Operations Teams.
Roamler has a B2B, Platform and On Demand business model. Its revenue comes from Service Fee, Usage Based and Project Based.
Roamler has approximately 226 employees.
Roamler has completed 5 funding rounds, raising a total of $26.16M. The latest funding stage is Series B.
Roamler offers: Collect in-store insights, Measure shopper experience, Optimize on-shelf availability, Monitor market trends, Sales app for field teams, Generate product reviews.
Top alternatives and competitors to Roamler include Trendbox, Advantage Solutions, RevenueHero, Tealium, BEES Tel Aviv by Weissbeerger. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Roamler and Trendbox are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Roamler, https://bouncewatch.com/company/roamler, updated 20 October 2026. When citing, please name BounceWatch and link this page.

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