Ruggable, known for its slogan, The Original Washable Rug, is an innovative startup founded by Jeneva Bell in 2017. The company specializes in creating home textiles that are not only stylish but also feature practical benefits such as durability, stain resistance, and machine washability. With a diverse portfolio of elevated designs and partnerships with popular brands, Ruggable distinguishes itself in the Consumer Goods, Design, Manufacturing, and Lifestyle industries.
Initially launched in the United States and Canada, Ruggable has successfully expanded its market presence to include the UK, Germany, Austria, Australia, France, the Netherlands, and Scandinavia (Sweden, Denmark, Finland). This geographic expansion reflects the company's ambitious growth strategy.
Since its inception, Ruggable has attracted investment attention, securing a Seed Round investment on 01 May 2018 from Guild Capital. As Ruggable continues to scale, its unique value proposition in washable home textiles presents a compelling opportunity for investors seeking growth in the home design and lifestyle sectors.