Salasa | سلاسة, founded in 2016, is a prominent player in the e-commerce fulfillment industry within the Middle East. Headquartered in Riyadh, Saudi Arabia, the company positions itself as a leader by providing reliable, cost-effective, and scalable solutions tailored for e-commerce businesses. Its mission is clear: to empower merchants to scale by offering omnichannel and innovative technology-driven fulfillment solutions, ultimately enhancing the overall customer experience.
Operating at the intersection of Analytics, E-Commerce, Logistics, and Supply Chain, Salasa has an ambitious vision for enabling growth in the region's burgeoning e-commerce sector. The company received a boost with an $8.60M Series A investment on December 28, 2020, supported by notable investors such as 500 Startups, Alsulaiman Group, and Saudi Venture Capital Company. With this robust backing, Salasa is well-positioned to capitalize on the region's accelerating digital commerce trends.