Salsify logo — The Product Experience Management (PXM) platform that empowe...

Salsify

The Product Experience Management (PXM) platform that empowers brands and retailers to win on the digital shelf.

Founded 2012 United States Boston, United States 579 employees Series C+ Total: $452.60M

General Information

Company Name Salsify
Founded Year 2012
Location United States Boston, United States
Founders / Decision Makers
Team member Team member
Employees 579
Funding Stage Series C+
Social

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About Salsify

Salsify stands out in the dynamic digital commerce landscape with its slogan: "The Product Experience Management (PXM) platform that empowers brands and retailers to win on the digital shelf." Since its founding in 2012, this United States-based company has become a pivotal player in the intersection of Analytics, Computing, and E-Commerce.

Providing a comprehensive Product Experience Management solution, Salsify integrates PIM, Syndication, and Automation with essential commerce capabilities. This positions brands, distributors, and retailers uniquely to enhance their presence across retailer channels, marketplaces, social commerce, and direct-to-consumer sites. Giants like Mars, L'Oréal, Coca-Cola, and Bosch rely on Salsify daily to maximize their impact on the digital shelf.

As of the last reported round on 30 September 2022, Salsify received a Venture Round investment from CrossWork.us, signaling confidence in its vision and growth trajectory. Investors considering an equity stake should closely examine Salsify’s unique value proposition and strategic partnerships in the e-commerce ecosystem.

Business keywords: E-commerce software, Product experience management, Commerce experience management, Retail technology, Digital shelf optimization, Distributor channels, Marketplace integration, Social commerce, Direct-to-consumer (D2C) sales, Product information management, Digital asset management, Syndication, Inventory tracking, Sales optimization, Brand empowerment

Services & Products

Product Experience Management Platform
Syndication Network
Enhanced Content Network
Automation and AI Integration
Supplier Experience Management

Target Customers

Brands Retailers Ecommerce Managers Digital Marketing Teams Product Content Managers

Funding Rounds & Investors (7)

View All
Funding Stage Amount Investors Lead Investors Date
Round Undisclosed 1
CrossWork
01 Sep 2022
Series F $200.00M 3
Cap Table Coalition, Neuberger Berman Group +1
01 Apr 2022
Series E $155.00M 1
Warburg Pincus
01 Sep 2020
Series D $43.00M 5
Matrix Partners, Underscore VC +3
01 Aug 2018
Series C $30.00M 4
Matrix Partners, Underscore VC +2
01 Jan 2017
Series B $16.60M 3
Matrix Partners, Venrock +1
01 Jul 2015
Series A $8.00M 2
Matrix Partners, North Bridge Venture Partners
01 Sep 2013

Salsify Alternatives & Competitors

Salsify vs
Juiced
Juiced United States

Supercharge your Resell Business

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3 employees
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Salsify vs
RIPPLR
RIPPLR India

Next-Gen Plug-n-Play Distribution

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314 employees
Analytics, Information Technology
Salsify vs
Drop
Drop United States

The Leading Social Commerce Platform For Enterprise Brands & Retailers 🌎

Seed
18 employees
Advertising, E-Commerce

FAQ About Salsify

The Product Experience Management (PXM) platform that empowers brands and retailers to win on the digital shelf.
Salsify was founded in 2012.
Salsify is headquartered in Boston, United States.
Salsify has approximately 579 employees.
Salsify has completed 7 funding rounds, raising a total of $452.60M. The latest funding stage is Series C+.
Salsify offers: Product Experience Management Platform, Syndication Network, Enhanced Content Network, Automation and AI Integration, Supplier Experience Management.
Top alternatives and competitors to Salsify include Juiced, RIPPLR, Drop, ShelfTrend, Vendoo (YC W22). These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Salsify and Juiced are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Salsify, https://bouncewatch.com/company/salsify, updated 20 May 2026. When citing, please name BounceWatch and link this page.

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