Neuhausen, Switzerland
ShopperTrak, a subsidiary of Sensormatic Solutions, is an innovative provider specializing in people counter technology and foot traffic analysis. Their solutions aim to enhance retail profitability by offering retailers, malls, and entertainment venues critical insights into consumer behavior, enabling them to boost traffic, conversion rates, and transaction sizes.
Founded in 1995 and headquartered in Switzerland, the company has established a robust global footprint, managing over 150,000 devices and serving upwards of 2,100 clients worldwide. Constant innovation and benchmarking distinguish ShopperTrak in the competitive market landscape.
The company's last major financial event was a $175.00M acquisition investment on 01 December 2015. Their strategic insights and scalable solutions foster a seamless integration of online, mobile, and in-store shopping experiences, positioning them as a pivotal player in transforming retail environments for the future.
