Ksubaka, founded in 2013 and headquartered in the United Kingdom, revolutionizes in-store customer engagement with its gamified digital solutions. The company leverages the benefits of cutting-edge technology to bridge the gap between offline and online consumer experiences. By deploying interactive screens, branded as playSpots, Ksubaka captures nearly 2 billion data points monthly, offering real-time insights into customer behavior.
The company's solutions are employed in over 1,500 store locations across 150 cities, partnering with leading retailers like Tesco, Coles, and Auchan, and brands such as Coca-Cola, L'Oreal, and Heineken. Ksubaka combines play, personalization, and analytics to transform retail experiences, influencing customer purchases while capturing valuable data.
The last known investment was a €1.30M Corporate Round on June 25, 2020, backed by UST. With its unique blend of technology and gamification, Ksubaka stands poised to continue innovating within the Advertising and Retail sectors.