United Kingdom
Sigma Sports, sloganed as "A UK leading premium cycling and triathlon retailer and community hub," positions itself as a cornerstone in the cycling industry. Established in 1992 by two best friends, the company has evolved into a thriving enterprise enriched by cycling heritage.
Headquartered in the United Kingdom, Sigma Sports operates a blend of four state-of-the-art physical stores and a significant online platform. This dual presence not only caters to diverse customer needs but also establishes the brand as more than a mere retailer—it is a comprehensive community hub. Offering a broad spectrum of services like bespoke bike fitting and specialized workshops, they target enthusiasts across all skill levels.
The company secured a Private Equity Round on 23 February 2021, with investment spearheaded by Primary Capital. Investors might find Sigma Sports a compelling opportunity given its robust community engagement and established reputation in retail and sports industries.
