Sociolla, established in 2015 under PT Social Bella Indonesia, has evolved from a renowned beauty and personal care e-commerce platform to a comprehensive digital and physical ecosystem in Indonesia and beyond. Their robust portfolio includes five key business units: (1) Sociolla, the leading Indonesian e-commerce and omnichannel store presence in Vietnam; (2) SOCO, a super app for integrated beauty experiences; (3) Beauty Journal, an eminent online media and marketing services platform; (4) Lilla, a niche e-commerce for mothers; and (5) SDI, a comprehensive distribution service provider for international beauty brands.
Sociolla demonstrates a significant commitment to sustainability, honored with the "Most Responsible Brand 2022" in the E-Commerce Category by Award4Change. Social Bella has also been spotlighted as a top startup in Indonesia by LinkedIn and recognized by Forbes Indonesia as part of its Disruptor Awards.
Backed by prominent investors including East Ventures, Jungle Ventures, Temasek Holdings, and L Catterton Asia, the firm secured a Series F investment of $60 million in October 2022.