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Sparx Technology logo — Any screen. Anytime. Anywhere.

Sparx Technology

Any screen. Anytime. Anywhere.

Founded 2007 United States Los Angeles, United States 9 employees Seed Total: $1.60M Internet, Social Media

General Information

Company Name Sparx Technology
Founded Year 2007
Location United States Los Angeles, United States
Employees 9
Industries Internet, Social Media
Funding Stage Seed
Social

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About Sparx Technology

Sparx Technology is the leader in Audience Participation; a real-time platform that engages viewers and connects them with the content on the television or stream. Using their second screen devices, viewers are able to interact directly with the main broadcast, commenting on the content story and at times influencing the outcome. The Sparx Studio platform provides a perfect opportunity for brands to connect directly with the consumer through sponsorship integration on both the main broadcast and second screen. Sparx's real time metrics and detailed analytics measure viewing habits across the networks and shows, leveraging valuable information in terms of viewer demographics, as well as levels of participation and engagement within the broadcast. With viewer engagement levels averaging 12%, Sparx redirects the viewing experience back to the main broadcast, increases show ratings and generates a new revenue stream for sponsorship and network ad sales. Sparx' brand partners include: Turner Sports, Portland Trail Blazers, Orlando Magic, BrinxTV, NESN, Boston Bruins, Boston Red Sox, Sinclair Broadcast and more!

Business keywords: Audience Participation, Real-time engagement, Second screen interaction, Sponsorship integration, Broadcast analytics, Viewer demographics, Engagement metrics, TV content, Show ratings, Revenue stream, Network ad sales, Brand partnerships, Social TV, Predictive Gaming, Connected TV

Funding Rounds & Investors (1)

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Funding Stage Amount Investors Lead Investors Date
Seed Round $1.60M -
19 Mar 2011

FAQ About Sparx Technology

Any screen. Anytime. Anywhere.
Sparx Technology was founded in 2007.
Sparx Technology is headquartered in Los Angeles, United States.
Sparx Technology operates in Internet and Social Media. Its work centres on Audience Participation, Real-time engagement, Second screen interaction and Sponsorship integration.
Sparx Technology has approximately 9 employees.
Sparx Technology has completed 1 funding round, raising a total of $1.60M. The latest funding stage is Seed.

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Source: BounceWatch company record for Sparx Technology, https://bouncewatch.com/company/sparx-technology, updated 29 November 2024. When citing, please name BounceWatch and link this page.

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