Substrata logo — ✔️Sales Science - Reading Between the Lines

Substrata

✔️Sales Science - Reading Between the Lines

Founded 2020 Israel Israel 25 employees Venture round Total: $10.20M AI, B2B +2

General Information

Company Name Substrata
Founded Year 2020
Location Israel Israel
Founders / Decision Makers
Team member Team member Team member
Employees 25
Industries AI, B2B, Enterprise Software +1
Funding Stage Venture round
Social

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About Substrata

Substrata is an Israeli company founded in 2020 that specializes in AI, B2B, Enterprise Software, CRM, and Sales. The company's slogan "Sales Science - Reading Between the Lines" emphasizes its unique value proposition. Leveraging its Social Signal AI, which is trained on millions of B2B sales interactions, Substrata analyzes linguistic and behavioral data to reveal hidden attitudes, intentions, sentiments, and power plays in dealmaking. This approach allows dealmakers to gain critical, actionable insights, helping them navigate complex B2B deal blockers and inhibitors. The company recently secured a $5.00M Venture Round investment on 10 February 2024, with funding from noteworthy investors including Cardumen Capital, The Group Ventures, AltaIR Capital, Evolution Ventures. With its innovative approach and recent investment, Substrata is poised to make significant strides in the AI and B2B sales industries.

Business keywords: Sales Science, AI-powered Sales Intelligence, B2B Deal Dynamics Analysis, Nonverbal Communication Analysis, Social Signal Processing, Pragmatic Analysis, Sales Technology, B2B Sales Strategies, Negotiation Insights, Deal Closing Strategies, Behavioral Intelligence, Conversation Intelligence, Sales Training, Sales Coaching, Prosodic Analysis

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round $5.00M 4
Cardumen Capital, The Group Ventures +2
10 Feb 2024
Seed Round $3.20M 6
Raptor Capital, Tiferes Ventures +4
24 Jan 2023
Seed Round $2.00M -
28 Nov 2020

Substrata Alternatives & Competitors

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Substrata vs
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Substrata vs
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Substrata vs
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FAQ About Substrata

✔️Sales Science - Reading Between the Lines
Substrata was founded in 2020.
Substrata is headquartered in Israel.
Substrata operates in AI, B2B, Enterprise Software and CRM and Sales. Its work centres on Sales Science, AI-powered Sales Intelligence, B2B Deal Dynamics Analysis and Nonverbal Communication Analysis.
Substrata has approximately 25 employees.
Substrata has completed 3 funding rounds, raising a total of $10.20M. The latest funding stage is Venture round.
Top alternatives and competitors to Substrata include SilkChart (YC S22), Spiky.AI, Cien.ai, Novacy, Chorus.ai. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Substrata and SilkChart (YC S22) are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Substrata, https://bouncewatch.com/company/substrata, updated 3 March 2025. When citing, please name BounceWatch and link this page.

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