Taboola logo β€” Driving growth with AI-powered performance marketing tech, u...

Taboola

Driving growth with AI-powered performance marketing tech, unique ads, 1st-party data & global scale. 🌎

Founded 2007 United States New York, United States 2027 employees IPO Total: $401.00M

General Information

Company Name Taboola
Founded Year 2007
Location United States New York, United States
Founders / Decision Makers
Team member
Employees 2027
Funding Stage IPO
Business Model Platform, B2B, Marketplace
Revenue Model Advertising, Performance Based, Marketplace Fee

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About Taboola

Taboola, founded in 2007, stands as a formidable player in the field of performance marketing by leveraging AI-powered technology to deliver ads that extend beyond traditional search and social media platforms. Its tagline, "Driving growth with AI-powered performance marketing tech, unique ads, 1st-party data & global scale. 🌎", encapsulates its innovative approach.

The company supports thousands of businesses in enhancing their advertising results through its ad platform, Realize, which connects advertisers with over 600M daily active users on premier publishing sites including NBC News and Yahoo, as well as OEMs like Samsung and Xiaomi. This expansive reach allows Taboola to harness proprietary data and tailor specialized algorithms for impactful advertising outcomes.

Having attracted investment in the form of a Post Ipo Equity on January 1, 2023, with investors such as Invus and Evergreen Venture Partners, Taboola demonstrates continuous appeal and potential in scaling global growth from its headquarters in the United States.

Business keywords: AI-powered performance marketing, Performance advertising technology, Digital advertising ecosystem, Content discovery platform, Advertising technology, Audience growth strategies, First-party data utilization, Native advertising, Content recommendations, Publisher monetization, Video advertising, Global advertising scale, Specialized algorithms, Content distribution, High-quality audience targeting

Services & Products

Performance Advertising Technology
AI-Driven Ad Solutions
Campaign Optimization
Audience Targeting Solutions
Digital Engagement Enhancement

Target Customers

Advertisers Agencies Enterprise Brands Digital Publishers eCommerce Businesses

Funding Rounds & Investors (9)

View All
Funding Stage Amount Investors Lead Investors Date
Post-IPO Equity Undisclosed 2
Invus, Evergreen Venture Partners
01 Jan 2023
Spac Private Placement $241.00M 1
ION Acquisition Corp 1 Ltd
01 Jan 2021
Media For Equity $3.00M 1
Daily Mail and General Trust
01 Jun 2015
Series E $117.00M 9
Comcast Ventures, Marker +7
01 Feb 2015
Series D $15.00M 4
Marker, Pitango Venture Capital +2
01 Feb 2013
Series C $10.00M 1
Marker
01 Jun 2012
Series B $9.00M 2
Marker, Evergreen Venture Partners
01 Aug 2011
Series B $4.50M 1
Evergreen Venture Partners
01 Nov 2008
Series A $1.50M 1
Evergreen Venture Partners
01 Nov 2007

Taboola Alternatives & Competitors

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FAQ About Taboola

Driving growth with AI-powered performance marketing tech, unique ads, 1st-party data & global scale. 🌎
Taboola was founded in 2007.
Taboola is headquartered in New York, United States.
Taboola has a Platform, B2B and Marketplace business model. Its revenue comes from Advertising, Performance Based and Marketplace Fee.
Taboola has approximately 2027 employees.
Taboola has completed 9 funding rounds, raising a total of $401.00M. The latest funding stage is IPO.
Taboola offers: Performance Advertising Technology, AI-Driven Ad Solutions, Campaign Optimization, Audience Targeting Solutions, Digital Engagement Enhancement.
Top alternatives and competitors to Taboola include Vidsy, ViralGains. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Taboola and Vidsy are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Taboola, https://bouncewatch.com/company/taboola, updated 28 April 2026. When citing, please name BounceWatch and link this page.

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