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Traackr logo — The Award-Winning Creator Marketing Intelligence Platform

Traackr

The Award-Winning Creator Marketing Intelligence Platform

Founded 2009 United States San Francisco, United States 107 employees Debt Financing Total: $16.73M Advertising, Social Media +1

General Information

Company Name Traackr
Founded Year 2009
Location United States San Francisco, United States
Employees 107
Industries Advertising, Social Media, Marketing
Funding Stage Debt Financing
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Tiered Pricing
Social

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About Traackr

Traackr, established in 2009, positions itself as an award-winning Creator Marketing Intelligence Platform designed for global enterprise challenges. The company leverages AI-driven insights and a comprehensive creator dataset, enabling brands to streamline their creator marketing strategies, enhance performance, and boost ROI. Traackr’s competitive edge lies in its ability to convert creator chaos into strategic advantage.

With a proven track record among industry giants like L’Oréal, Coty, Samsung, and AMOREPACIFIC, the platform demonstrates significant capability in integrating governance and optimizing creator programs. Headquartered in the United States, Traackr operates across major cities including San Francisco, New York, Boston, London, and Paris, reinforcing its global operational footprint.

The company last secured a $4.00M debt financing investment from SaaS Capital in early 2020. Operating within the Advertising, Social Media, and Marketing sectors, Traackr remains well-positioned to continue influencing the evolution of creator marketing globally.

Business keywords: Creator Marketing, AI-Powered Intelligence, Global Creator Dataset, Enterprise-Grade Governance, Influencer Discovery, Campaign Management, Performance Measurement, Influencer Analytics, Brand Safety, Influencer Relationship Management, Advanced Creator Programs, AI Innovation, Paid Partnerships

Services & Products

Influencer Marketing Strategy
Marketing Performance Optimization
Data Analytics and Insights
Workflow Automation
Program Management

Target Customers

Executives Program Owners Marketing Practitioners Global Enterprises Direct-to-Consumer Companies Agencies Content Creators

Funding Rounds & Investors (7)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing $4.00M 1
SaaS Capital
SaaS Capital
08 Jan 2020
Series B $9.00M 2
Workhorse Capital Brandtech Ventures
Workhorse Capital, Brandtech Ventures
27 Apr 2018
Venture Round $260.92K -
13 Nov 2014
Series A $1.50M -
11 Oct 2012
Debt Financing $557.00K -
15 May 2012
Series A $1.00M 1
LaunchCapital
LaunchCapital
20 Jul 2011
Venture Round $410.00K 1
LaunchCapital
LaunchCapital
29 Apr 2011

Traackr Alternatives & Competitors

Traackr vs
Tribe Dynamics (now CreatorIQ)
Tribe Dynamics (now CreatorIQ) United States

We’ve moved! Find us at @creatoriq.

Series D
10 employees
Enterprise Software, Platforms
Compare Traackr vs Tribe Dynamics (now CreatorIQ)
Traackr vs
Nindo
Nindo Germany

Influencer Marketing für alle

13 employees
Advertising, Social Media
Traackr vs
HEEPSY
HEEPSY Spain

Heepsy is a leading influencer marketing platform. We help brands & agencies run successful collabor...

7 employees
Social Media, Marketing

FAQ About Traackr

The Award-Winning Creator Marketing Intelligence Platform
Traackr was founded in 2009.
Traackr is headquartered in San Francisco, United States.
Traackr operates in Advertising, Social Media and Marketing. Its work centres on Creator Marketing, AI-Powered Intelligence, Global Creator Dataset and Enterprise-Grade Governance. Its customers include Executives, Program Owners and Marketing Practitioners.
Traackr has a B2B, SaaS and Platform business model. Its revenue comes from Subscription and Tiered Pricing.
Traackr has approximately 107 employees.
Traackr has completed 7 funding rounds, raising a total of $16.73M. The latest funding stage is Debt Financing.
Traackr offers: Influencer Marketing Strategy, Marketing Performance Optimization, Data Analytics and Insights, Workflow Automation, Program Management.
Top alternatives and competitors to Traackr include Tribe Dynamics (now CreatorIQ), Nindo, HEEPSY, Influencity - Influencer Marketing Platform, Teamfluencer. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Traackr and Tribe Dynamics (now CreatorIQ) are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Traackr, https://bouncewatch.com/company/traackr, updated 9 May 2026. When citing, please name BounceWatch and link this page.

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