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Tracer logo — A live event ticketing platform for teams, music promoters a...

Tracer

A live event ticketing platform for teams, music promoters and theatres to capitalise on their international fans.

Founded 2018 United Kingdom United Kingdom 2 employees Seed Consumer Electronics, Music +1

General Information

Company Name Tracer
Founded Year 2018
Location United Kingdom United Kingdom
Founders / Decision Makers
Team member
Employees 2
Industries Consumer Electronics, Music, Sports
Funding Stage Seed
Social

BounceWatch is an independent company data service, not affiliated with Tracer . To contact Tracer , visit tracerhq.com.

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About Tracer

Tracer is a United Kingdom based startup, founded in 2018, that aims to revolutionize the live event ticketing industry. The company's slogan "A live event ticketing platform for teams, music promoters and theatres to capitalise on their international fans" encapsulates its core mission. Tracer offers a unique value proposition by enabling rights holders to have sole control over ticket resale and customer data. By doing so, it empowers artists and promoters to regain control of their tickets, ensuring that the revenue and customer data stay within their domain. The company operates in the Consumer Electronics, Music, and Sports industries, catering to a wide range of live events. Tracer secured its last investment, a Seed Round, on 05 February 2018, with Techstars as the lead investor. With its unique approach to ticketing, Tracer presents a promising opportunity for investors seeking to capitalize on the intersection of technology and live events.

Taxonomy: live event ticketing, rights holders, secondary ticket industry, ticket control, international fans, music promoters, theaters, sports teams, re-selling, customer data, profit optimization, event management, fan engagement

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round Undisclosed 1
Techstars
Techstars
05 Feb 2018

Tracer Alternatives & Competitors

Tracer vs
udobu
udobu Israel

Enhancing revenue with precise fan behavior predictions for optimal event monetization both in-stadi...

Non Equity Assistance
2-10 employees
Internet, Music
Tracer vs
FanSifter
FanSifter United States

FanSifter is a fan data management platform that helps rights holders in music, entertainment and sp...

Grant
1 employees
Automation, Data Analytics

FAQ About Tracer

A live event ticketing platform for teams, music promoters and theatres to capitalise on their international fans.
Tracer was founded in 2018.
Tracer is headquartered in United Kingdom.
Tracer operates in Consumer Electronics, Music and Sports. Its work centres on live event ticketing, rights holders, secondary ticket industry and ticket control.
Tracer has approximately 2 employees.
Tracer has completed 1 funding round. The latest funding stage is Seed.
Top alternatives and competitors to Tracer include udobu, FanSifter. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Tracer and udobu are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Tracer , https://bouncewatch.com/company/tracer, updated 1 September 2025. When citing, please name BounceWatch and link this page.

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