Tracks, a Berlin-based startup founded in 2018, is steering the road freight industry towards a more sustainable and efficient future. With a clear mission captured in its slogan, "Driving Road Freight Toward a Sustainable and Efficient Future," Tracks tackles one of the sector's critical challenges: reducing the environmental footprint of trucking, which contributes to 6% of European CO2 emissions.
Initially focused on platooning technology, Tracks now leverages artificial intelligence and big data to enhance fuel efficiency and decrease emissions, proving pivotal in optimizing fuel costs that account for over 30% of operational expenses for fleet owners. The startup provides a comprehensive, real-time analytics dashboard, delivering transparent performance insights and actionable recommendations that bolster fleets’ operational efficiency and market competitiveness.
The last financial milestone for Tracks was a €931.00K Seed Round investment on 26 January 2021, backed by investors including IBB Ventures, Future Energy Ventures, Investitionsbank Berlin, MobilityFund, Golzern Holding GmbH, Hiller Logistik, and Reederei Nord Group. These investments underscore industry confidence in Tracks' innovative capability to transform the logistics and transportation sectors with its cutting-edge solutions.