Trendwatching.com is an independent and opinionated trend firm that has been spotting trends and innovations that shape the future for over a decade. Founded in 2002, the company boasts a team of researchers and analysts based in London, Singapore, and São Paulo, with representatives in Sydney, New York, and Lagos, supported by a network of hundreds of on-the-ground spotters.
The company's clientele is impressive, including prominent names such as Coca Cola, Pepsi, Oxfam, Samsung, Fujitsu, Deloitte, Singtel, KLM, Telefonica, and more. With over a decade of experience, Trendwatching.com has consistently tracked meaningful consumer trends and innovations, providing valuable insights and actionable business ideas to its clients.
