Iconoculture is a research company that empowers brands with deep insights into cultural trends and consumer behaviors to drive strategic success. Established in 1992 in Minneapolis, Minnesota, the company offers a range of services including the U.S. Advisory Service, Global View, Custom View, IconoCommunities, Iconosphere, Consumer Outlooks, and Custom Research and Consulting services. These services provide access to cultural research databases, interactive content hubs, and consumer-centric social networks. Iconosphere, an annual cultural trend conference, presents emerging trends and cultural movements influencing future business landscapes.
Iconoculture received a $5.00M Venture Round investment on 05 February 2004 from notable investors including Portage Equity Investments, Quadria Capital, StarTec Investments, VSP Capital, Venture Strategy Partners, and Smaby Group. As of May 7, 2010, it operates as a subsidiary of the Corporate Executive Board Co.
